Writing Instruments Market Size, Share & Trends Analysis Report By Product (Pen, Coloring Instruments), By Distribution Channel, By Application, By Region, And Segment Forecasts, 2019 - 2025

Published: Jul, 2019 | Pages: 80 | Publisher: Grand View Research
Industry: Consumer Goods | Report Format: Electronic (PDF)

The global writing instruments market size is expected to reach USD 22.9 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 7.4% over the forecast period. Growing awareness regarding the importance of education is expected to remain a key driving factor. Furthermore, increasing application of writing instruments used in promotional apparels and calendars is anticipated to drive the demand for these products in the upcoming years.

North America is expected to remain the fastest growing region, expanding at a CAGR of 8.3% from 2019 to 2025. This region is expected to witness growth on account of high spending power and constant innovative launches of new products, especially in U.S. Furthermore, high significance of education and increasing number of students and working professionals are generating more demand for these products in North America.

Asia Pacific dominated the industry in 2018 and is expected to witness significant growth in the coming years. This growth is attributed to growing awareness regarding educational importance and rapidly increasing population in the countries including China and India. This, in turn, is attracting more investors to invest in R&D so as to meet the needs and requirements of people for different skin types and needs.

Pen accounted for the largest share of 35.6% in 2018 owing to significant shift in the consumer preference from chemical to biodegradable and eco-friendly pens. Rise in the number of educational institutions and corporate offices globally has increased the demand for these products in different regions. Growing application of coloring instruments by artists and painters is anticipated to fuel the product demand over the forecast period.

Students accounted for the largest share in the industry in terms of application and generated a revenue of USD 7.8 billion in 2018. The working professionals segment is anticipated to expand at the fastest CAGR of 8.0% from 2019 to 2025. Growing incorporation of writing instruments in offices and ultimately in lives of working professionals is driving the segment.

Key industry players include Faber-Castle; Mitsubishi Pencil Co., Ltd.; Linc Pen and Plastics Private Limited; Luxor Writing Instruments Private Limited; Pilot (Pen Company); Flair Group of Companies; Newell Brands, Inc.; Hindustan Pencils Private Limited; Shanghai M&G Stationery Inc.; and Pentel Co. Ltd.

Further key findings from the study suggest:

• By product, the pen segment accounted for 35.6% share of the overall revenue in 2018

• Pencil products accounted for a share of 24.4% for the year 2018

• Europe is expected to register a CAGR of 7.9% from 2019 to 2025.

 Table of Contents

Chapter 1. Methodology and Scope
                    1.1. Market Segmentation & Scope
                    1.2. Market Definition
                    1.3. Information Procurement
                        1.3.1. Purchased Database
                        1.3.2. GVR's Internal Database
                        1.3.3. Secondary Sources & Third-Party Perspectives
                        1.3.4. Primary Research
                    1.4. Information Analysis 
                        1.4.1. Data Analysis Models
                    1.5. Market Formulation & Data Visualization
                    1.6. Data Validation & Publishing

Chapter 2. Executive Summary
                    2.1. Market Outlook
                    2.2. Segmental Outlook
                    2.3. Competitive Insights

Chapter 3. Writing Instruments Variables, Trends & Scope
                    3.1. Market Introduction
                    3.2. Penetration & Growth Prospect Mapping
                    3.3. Industry Value Chain Analysis
                        3.3.1. Sales/Retail Channel Analysis
                        3.3.2. Profit Margin Analysis
                    3.4. Market Dynamics
                        3.4.1. Market Driver Analysis
                        3.4.2. Market Restraint Analysis
                        3.4.3. Industry Challenges
                        3.4.4. Industry Opportunities
                    3.5. Business Environment Analysis
                        3.5.1. Industry Analysis - Porter's
                            3.5.1.1. Supplier Power
                            3.5.1.2. Buyer Power
                            3.5.1.3. Substitution Threat
                            3.5.1.4. Threat from New Entrant 
                            3.5.1.5. Competitive Rivalry
                    3.6. Roadmap of Writing Instruments Market
                    3.7. Market Entry Strategies 

Chapter 4. Consumer Behavior Analysis
                    4.1. Consumer Trends and Preferences
                    4.2. Factors Affecting Buying Decision 
                    4.3. Consumer Product Adoption 
                    4.4. Observations & Recommendations

Chapter 5. Writing Instruments Market: Product Estimates & Trend Analysis
                    5.1. Product Movement Analysis & Market Share, 2018 & 2025
                    5.2. Pen
                        5.2.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    5.3. Pencil
                        5.3.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    5.4. Coloring Instruments
                        5.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    5.5. Others
                        5.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)

Chapter 6. Writing Instruments Market: Application Estimates & Trend Analysis
                    6.1. Application Movement Analysis & Market Share, 2018 & 2025
                    6.2. Students
                        6.2.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    6.3. Working Professionals
                        6.3.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    6.4. Institutions
                        6.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)

Chapter 7. Writing Instruments Market: Distribution Channel Estimates & Trend Analysis
                    7.1. Distribution Channel Movement Analysis & Market Share, 2018 & 2025
                    7.2. Stationaries
                        7.2.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    7.3. Hypermarket/Supermarket
                        7.3.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    7.4. Departmental Stores
                        7.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    7.5. Online
                        7.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)

Chapter 8. Writing Instruments Market: Regional Estimates & Trend Analysis
                    8.1. Regional Movement Analysis & Market Share, 2018 & 2025
                    8.2. North America
                        8.2.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                        8.2.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                        8.2.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                        8.2.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                        8.2.5. U.S.
                            8.2.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                            8.2.5.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                            8.2.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                            8.2.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                    8.3. Europe
                        8.3.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                        8.3.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                        8.3.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                        8.3.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                        8.3.5. U.K.
                            8.3.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                            8.3.5.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                            8.3.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                            8.3.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                        8.3.6. Germany
                            8.3.6.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                            8.3.6.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                            8.3.6.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                            8.3.6.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                    8.4. Asia Pacific
                        8.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                        8.4.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                        8.4.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                        8.4.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                        8.4.5. China
                            8.4.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                            8.4.5.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                            8.4.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                            8.4.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                        8.4.6. India
                            8.4.6.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                            8.4.6.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                            8.4.6.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                            8.4.6.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                    8.5. Central and South America 
                        8.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                        8.5.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                        8.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                        8.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                        8.5.5. Brazil
                            8.5.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                            8.5.5.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                            8.5.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                            8.5.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                    8.6. MEA
                        8.6.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                        8.6.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                        8.6.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                        8.6.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                        8.6.5. South Africa 
                            8.6.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                            8.6.5.2. Market estimates and forecast, by Product , 2015 - 2025 (USD Billion)
                            8.6.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Billion)
                            8.6.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)

Chapter 9. Competitive Analysis
                    9.1. Key global players, recent developments & their impact on the industry
                    9.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                    9.3. Vendor Landscape
                        9.3.1. Key company market share analysis, 2018

Chapter 10. Company Profiles
                    10.1. Faber-Castle. 
                        10.1.1. Company Overview
                        10.1.2. Financial Performance
                        10.1.3. Product Benchmarking
                        10.1.4. Strategic Initiatives
                    10.2. Mitsubishi Pencil Co., Ltd.
                        10.2.1. Company Overview
                        10.2.2. Financial Performance
                        10.2.3. Product Benchmarking
                        10.2.4. Strategic Initiatives
                    10.3. Linc Pen and Plastics Private Limited
                        10.3.1. Company Overview
                        10.3.2. Financial Performance
                        10.3.3. Product Benchmarking
                        10.3.4. Strategic Initiatives
                    10.4. Luxor Writing Instruments Private Limited
                        10.4.1. Company Overview
                        10.4.2. Financial Performance
                        10.4.3. Product Benchmarking
                        10.4.4. Strategic Initiatives
                    10.5. Pilot (Pen Company) 
                        10.5.1. Company Overview
                        10.5.2. Financial Performance
                        10.5.3. Product Benchmarking
                        10.5.4. Strategic Initiatives
                    10.6. Flair Group of Companies
                        10.6.1. Company Overview
                        10.6.2. Financial Performance
                        10.6.3. Product Benchmarking
                        10.6.4. Strategic Initiatives
                    10.7. Newell Brands, Inc.
                        10.7.1. Company Overview
                        10.7.2. Financial Performance
                        10.7.3. Product Benchmarking
                        10.7.4. Strategic Initiatives
                    10.8. Hindustan Pencils Private Limited
                        10.8.1. Company Overview
                        10.8.2. Financial Performance
                        10.8.3. Product Benchmarking
                        10.8.4. Strategic Initiatives
                    10.9. Shanghai M&G Stationery Inc.
                        10.9.1. Company Overview
                        10.9.2. Financial Performance
                        10.9.3. Product Benchmarking
                        10.9.4. Strategic Initiatives
                    10.10. Pentel Co. Ltd.
                        10.10.1. Company Overview
                        10.10.2. Financial Performance
                        10.10.3. Product Benchmarking
                        10.10.4. Strategic Initiatives

List of Tables

1. Writing Instruments - Key market driver analysis
2. Writing Instruments - Key market restraint analysis
3. Global pen market estimates and forecast, 2015 - 2025 (USD Billion)
4. Global pencil market estimates and forecast, 2015 - 2025 (USD Billion)
5. Global coloring instruments market estimates and forecast, 2015 - 2025 (USD Billion)
6. Global other writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
7. Global writing instruments market estimates and forecast through student application, 2015 - 2025 (USD Billion)
8. Global writing instruments market estimates and forecast through working professionals application, 2015 - 2025 (USD Billion)
9. Global writing instruments market estimates and forecast through institutions application, 2015 - 2025 (USD Billion)
10. Global writing instruments market estimates and forecast through stationaries, 2015 - 2025 (USD Billion)
11. Global writing instruments market estimates and forecast through hypermarket/supermarket, 2015 - 2025 (USD Billion)
12. Global writing instruments market estimates and forecast through departmental stores, 2015 - 2025 (USD Billion)
13. Global writing instruments market estimates and forecast through online, 2015 - 2025 (USD Billion)
14. North America writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
15. North America writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
16. North America writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
17. North America writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
18. U.S. writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
19. U.S. writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
20. U.S. writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
21. U.S. writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
22. Europe writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
23. Europe writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
24. Europe writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
25. Europe writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
26. Germany writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
27. Germany writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
28. Germany writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
29. Germany writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
30. U.K. writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
31. U.K. writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
32. U.K. writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
33. U.K. writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
34. Asia Pacific writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
35. Asia Pacific writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
36. Asia Pacific writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
37. Asia Pacific writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
38. China writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
39. China Writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
40. China Writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
41. China writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
42. India writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
43. India writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
44. India writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
45. India writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
46. Central & South America writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
47. Central & South America writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
48. Central & South America writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
49. Central & South America writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
50. Brazil writing instruments market estimates and forecast, 2015 - 2025 (USD Billion)
51. Brazil writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
52. Brazil writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
53. Brazil writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
54. MEA writing instruments market estimates and forecast, 20145- 2025 (USD Thousands)
55. MEA writing instruments market estimates and forecast by product , 2015 - 2025 (USD Billion)
56. MEA writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
57. MEA writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
58. South Africa writing instruments market estimates and forecast, 2015 - 2025 (USD Thousands)
59. South Africa writing instruments market estimates and forecast by Product , 2015 - 2025 (USD Billion)
60. South Africa writing instruments market estimates and forecast by application, 2015 - 2025 (USD Billion)
61. South Africa writing instruments market estimates and forecast by distribution channel, 2015 - 2025 (USD Billion)
62. Vendor landscape

List of Figures

1. Writing Instruments snapshot 
2. Writing Instruments segmentation & scope
3. Writing Instruments penetration & growth prospect mapping
4. Writing Instruments value chain analysis
5. Writing Instruments dynamics
6. Writing Instruments Porter's analysis 
7. Writing Instruments: Product movement analysis 
8. Writing Instruments: Application movement analysis 
9. Writing Instruments: Distribution Channel movement analysis 
10. Writing Instruments: Regional movement analysis