U.S. Candy Market Size & Share Analysis Report By Product (Chocolate, Non-Chocolate Candy), By End Use (Super Markets/Hyper Markets, Convenience Stores, Online Stores) By And Segment Forecasts, 2014 - 2025

Published: Jan, 2018 | Pages: 51 | Publisher: Grand View Research
Industry: Consumer Goods | Report Format: Electronic (PDF)

The U.S. candy market is expected to reach a value of USD 19.6 billion by 2025, according to a new report by Grand View Research, Inc. Growing consumer expenditure and disposable income and increasing trend towards urbanization is driving the growth of the candy market in the U.S. Candies and chocolates are generating huge amount of sales in the U.S. targeting the sweet tooth among the people. Huge revenue generation of candies is primarily due to their consumption during holidays like Halloween and Easter accounting for around USD 3.5 billion sales.

Currently, around 82% of the population in North America are living in the urban areas with high concentration in mid and large-sized cities. Such huge trend towards urbanization has led to growing awareness for new products and their easy availability. This is due to the fact that giant players have a significant hold of the candy market in the urban areas.

Children with inclination towards a sweet tooth is a major factor driving the demand of the products. Hence, this group of population is a huge contributor towards revenue generation of the market. Moreover, key players are creating appealing advertisements targeting the children and young population, thus, attracting them towards impulse purchase. Teenagers are also a significant target population for candies, especially chocolate candies due to high preference for the chocolate flavor.

Increase in product innovation and new product development has led to high growth of the market. Sugar-free candies manufactured by the key players is further expected to boost the market demand for the diabetic population. Companies are also engaged in new product launch, which is further boosting the demand for candies. For instance, in March 2017, Hershey's Reese's brand launched Reese's Crunchy Cookie Cup. In May 2016, DeMet's Candy Company launched a new product, TURTLES Double Chocolate.

Further key findings from the study suggest:

• Chocolate candies dominated the market in 2016 and is also expected to show high CAGR over the forecast period due to the numerous health benefits associated with these products

• Non-chocolate candies held significant market share in 2016 owing to a wide variety of flavors as well as sugar-free candies available in the market

• Gummies contributed significantly in the U.S. candy market due to its huge customer preference and availability of different shaped gummies

• Based on the end-use segment, super/hyper markets dominated the market in 2016 due to its huge storage capacity and organized aisle format leading to a convenient shopping

• Online stores segment is projected to witness lucrative CAGR over the forecast period due to the lucrative offers and discounts available

• Few key companies are Ferrara Candy Co.; The Hershey Company; Mondelez International Inc.; Nestle SA; and DeMet's Candy Co.

 Table of Contents

Chapter 1 Executive Summary

Chapter 2 Research Methodology
                 2.1 Country Wise Market: Base Estimates
                 2.2 U.S. Market: CAGR Calculation
                 2.3 Region Based Segment Share Calculation
                 2.4 Research Scope & Assumptions
                 2.5 List of Data Sources
                      2.5.1 Data for primary interviews, by sources
                 2.6 Market Snapshot

Chapter 3 U.S. Candy Market Variables, Trends & Scope
                 3.1 Market Segmentation & Scope
                 3.2 Market Driver Analysis
                      3.2.1 Rising spending capacity and growing urbanization
                      3.2.2 Increase in target population base
                      3.2.3 Rise in trend towards product innovation
                 3.3 Market Restraint Analysis
                      3.3.1 Growing health issues, such as diabetes and obesity
                 3.4 Key Opportunities Prioritized
                      3.4.1 Key opportunities prioritized, by product
                      3.4.2 Key opportunities prioritized, by end-use
                 3.5 U.S. Candy - SWOT Analysis, by Factor (Political & Legal, Economic and Technological)
                 3.6 Industry Analysis - Porter's
                 3.7 U.S. Candy Market: Market Share Analysis, 2016

Chapter 4 U.S. Candy Market: Product Estimates & Trend Analysis
                 4.1 U.S. Candy Market: Product Movement Analysis
                 4.2 Chocolate Candy
                      4.2.1 Chocolate candy market, 2014 - 2025 (USD Billion)
                 4.3 Non-chocolate Candy
                      4.3.1 Non-chocolate candy market, 2014 - 2025 (USD Billion)
                      4.3.2 Caramel Candies
                           4.3.2.1 Caramel candies market, 2014 - 2025 (USD Billion)
                      4.3.3 Gummies
                           4.3.3.1 Gummies market, 2014 - 2025 (USD Billion)
                      4.3.4 Hard Candies
                           4.3.4.1 Hard candies market, 2014 - 2025 (USD Billion)
                      4.3.5 Chewing Gums
                           4.3.5.1 Chewing gums market, 2014 - 2025 (USD Billion)
                      4.3.6 Others
                           4.3.6.1 Others market, 2014 - 2025 (USD Billion)

Chapter 5 U.S. Candy Market: End Use Estimates & Trend Analysis
                 5.1 U.S. Candy Market: End Use Movement Analysis
                 5.2 Super Markets/Hyper Markets
                      5.2.1 Super markets/hyper markets, 2014 - 2025 (USD Billion)
                 5.3 Convenience Stores
                      5.3.1 Convenience stores market, 2014 - 2025 (USD Billion)
                 5.4 Online Stores
                      5.4.1 Online stores market, 2014 - 2025 (USD Billion)
                 5.5 Others
                      5.5.1 Others market, 2014 - 2025 (USD Billion)

Chapter 6 Competitive Landscape
                 6.1 Company Profiles
                      6.1.1 The Hershey Company
                           6.1.1.1 Company overview
                           6.1.1.2 Financial performance
                           6.1.1.3 Product benchmarking
                           6.1.1.4 Strategic initiatives
                      6.1.2 Ferrara Candy Co.
                           6.1.2.1 Company overview
                           6.1.2.2 Product benchmarking
                           6.1.2.3 Strategic initiatives
                      6.1.3 Mars Incorporated
                           6.1.3.1 Company overview
                           6.1.3.2 Product benchmarking
                           6.1.3.3 Strategic initiative
                      6.1.4 Mondelez International Inc.
                           6.1.4.1 Company overview
                           6.1.4.2 Financial performance
                           6.1.4.3 Product benchmarking
                           6.1.4.4 Strategic initiatives
                      6.1.5 DeMet's Candy Co.
                           6.1.5.1 Company overview
                           6.1.5.2 Product benchmarking
                           6.1.5.3 Strategic initiatives
                      6.1.6 Nestle SA.
                           6.1.6.1 Company overview
                           6.1.6.2 Financial performance
                           6.1.6.3 Product benchmarking
                           6.1.6.4 Strategic initiatives

List of Tables

TABLE 1 Factors used in segment share estimation
TABLE 2 List of secondary data sources

List of Figures

FIG. 1 Primary interviews, by sources
FIG. 2 Market summary (USD Million)
FIG. 3 Market trends & outlook
FIG. 4 Market segmentation & scope
FIG. 5 Market driver relevance analysis (Current & future impact)
FIG. 6 Market restraint relevance analysis (Current & future impact)
FIG. 7 Key opportunities prioritized, by product
FIG. 8 Key opportunities prioritized, by end-use
FIG. 9 SWOT analysis, by factor (political & legal, economic and technological)
FIG. 10 Porter's five forces analysis
FIG. 11 U.S. candy market: Company market share analysis, 2016
FIG. 12 U.S. candy market, product outlook: Key takeaways
FIG. 13 U.S. candy market: Product movement analysis
FIG. 14 Chocolate candy market, 2014 - 2025 (USD Billion)
FIG. 15 Non-chocolate candy market, 2014 - 2025 (USD Billion)
FIG. 16 Caramel candies market, 2014 - 2025 (USD Billion)
FIG. 17 Gummies market, 2014 - 2025 (USD Billion)
FIG. 18 Hard candies market, 2014 - 2025 (USD Billion)
FIG. 19 Chewing gums market, 2014 - 2025 (USD Billion)
FIG. 20 Others market, 2014 - 2025 (USD Billion)
FIG. 21 U.S. candy market, end use outlook: Key takeaways
FIG. 22 U.S. candy market: End use movement analysis
FIG. 23 Super markets/hyper markets, 2014 - 2025 (USD Billion)
FIG. 24 Convenience stores market, 2014 - 2025 (USD Billion)
FIG. 25 Online stores market, 2014 - 2025 (USD Billion)
FIG. 26 Others market, 2014 - 2025 (USD Billion)