U.S. Recreational Vehicle (RV) Awnings Market Size, Share & Trends Analysis Report By Product (Electric, Manual), Distribution Analysis, Competitive Landscape, And Segment Forecasts, 2019 - 2025

Published: Jan, 2019 | Pages: 62 | Publisher: Grand View Research
Industry: Automotive | Report Format: Electronic (PDF)

The U.S. RV awnings market size is expected to reach USD 1.7 billion by 2025, according to a new report by Grand View Research, Inc., at a 4.2% CAGR during the forecast period. Increasing product demand can be attributed to increased versatility and numerous benefits rendered by them, such as protection from the weather.

Increasing affinity of consumers toward use of electric awnings is a key trend observed in the market in recent years. Superior properties of electric awnings, such as decreased retraction and expansion time and ability to install advanced components such as LED lights, speakers, and fans, is expected to drive demand for these products. Buyers in the RV awnings market lay high emphasis on the technology of operation and functionality of awnings as factors impacting purchasing decisions.

Companies such as Sunbrella and Herculite are involved in the production of awning fabrics such as vinyl, acrylic, and polyester vinyl composite materials. Raw material suppliers provide highly customized fabric material in accordance with requirements and demand.

Most fabrics used in RV awnings are either acrylic or vinyl. Companies in the country have been investing significantly in R&D activities in a bid to produce advanced fabrics for use in RV awnings. Advanced fabrics aid in increasing the operational lifetime of the awning.

Further key findings from the report suggest:

• The RV awnings market is likely to be driven by increasing technological innovations pertaining to retraction and expansion of awnings. Introduction of advanced features such as speakers, LED lights, and automatic retraction systems is expected to increase product demand over the forecast period

• Demand for electric RV awnings is expected to rise at a CAGR of 6.2% from 2018 to 2025 in terms of volume. This is attributed to ease in operation and higher functionality provided by the product

• The manual awnings segment recorded a revenue of USD 128.4 million in 2017 on account of high product demand for installation in low-end recreational vehicles

• Key players operate through a number of patents related to product design and deployment mechanism, thereby limiting the threat of new entrants and maintaining a continuous revenue inflow.

Table of Contents

Chapter 1. Methodology and Scope
1.1. Research methodology
1.2. Research scope & assumptions
1.3. List of data sources
Chapter 2. Executive Summary
2.1. Market snapshot
Chapter 3. Market Variables, Trends, and Scope
3.1. Market segmentation & scope
3.2. Penetration & growth prospect mapping
3.3. Value chain analysis
3.3.1. Raw material analysis
3.3.1.1. Fabric
3.3.1.2. Aluminum
3.4. U.S. Awning Brands
3.5. Technology Overview
3.5.1. Electric Awnings
3.5.2. Manual Awnings
3.6. Regulatory Framework
3.7. U.S. RV Awnings: Supply Chain Analysis
3.7.1. Sales through dealers
3.7.2. Sales through Original Equipment Manufacturers (OEMs)
3.7.3. Direct sales
3.7.4. Aftermarket sales
3.8. U.S. RV Awnings Distribution Mode Analysis
3.9. Technology Outlook
3.9.1. Electric awnings
3.9.2. Manual awnings
3.10. Market dynamics
3.10.1. Market driver analysis
3.10.1.1. Increasing sales of recreational vehicles in the U.S.
3.10.1.2. Increasing technological innovations
3.10.2. Market restraint analysis
3.10.2.1. High price of the RVs
3.11. Porter's analysis
3.12. PESTLE analysis
3.13. Product Sourcing and Key Countries of Import
3.14. U.S. RV Awnings - Price Trend Analysis
3.15. U.S. RV Awnings - OEM vs Aftermarket Sales
Chapter 4. U.S. Recreational Vehicles (RV) Awnings Market: Product Estimates & Trend Analysis
4.1. U.S. recreational vehicles (RV) awnings market: Product movement analysis, 2017 & 2025
4.2. Electric
4.2.1. Market estimates and forecasts, 2014 - 2025 (Tons) (USD Million)
4.3. Manual
4.3.1. Market estimates and forecasts, 2014 - 2025 (Tons) (USD Million)
Chapter 5. Competitive Landscape
5.1. Competitive Scenario
5.2. Vendor Landscape
5.3. Competitive Environment
5.4. Company Market Positioning
5.5. Market Participant Categorization
Chapter 6. Company Profiles
6.1. Carefree of Colorado
6.1.1. Company Overview
6.1.2. Financial Performance
6.1.3. Product Benchmarking
6.1.4. Strategic Initiatives
6.2. Lippert Components, Inc.
6.2.1. Company Overview
6.2.2. Financial Performance
6.2.3. Product Benchmarking
6.2.4. Strategic Initiatives
6.3. Dometic Group AB (PUBL)
6.3.1. Company Overview
6.3.2. Financial Performance
6.3.3. Product Benchmarking
6.3.4. Strategic Initiatives
6.4. Duncan Systems, Inc.
6.4.1. Company Overview
6.4.2. Financial Performance
6.4.3. Product Benchmarking
6.4.4. Strategic Initiatives
6.5. Girard RV Awnings - Girard Systems Inc.,
6.5.1. Company Overview
6.5.2. Financial Performance
6.5.3. Product Benchmarking
6.5.4. Strategic Initiatives
6.6. Shade Pro Inc.
6.6.1. Company Overview
6.6.2. Financial Performance
6.6.3. Product Benchmarking
6.6.4. Strategic Initiatives
6.7. Stone Vos LLC
6.7.1. Company Overview
6.7.2. Financial Performance
6.7.3. Product Benchmarking
6.7.4. Strategic Initiatives
6.8. Fiamma, Inc.
6.8.1. Company Overview
6.8.2. Financial Performance
6.8.3. Product Benchmarking
6.8.4. Strategic Initiatives
6.9. Scotties) RV Awnings Online
6.9.1. Company Overview
6.9.2. Financial Performance
6.9.3. Product Benchmarking
6.9.4. Strategic Initiatives
6.10. American RV Company.
6.10.1. Company Overview
6.10.2. Financial Performance
6.10.3. Product Benchmarking
6.10.4. Strategic Initiatives
6.11. JC Whitney
6.11.1. Company Overview
6.11.2. Financial Performance
6.11.3. Product Benchmarking
6.11.4. Strategic Initiatives
6.12. RV Parts Country
6.12.1. Company Overview
6.12.2. Financial Performance
6.12.3. Product Benchmarking
6.12.4. Strategic Initiatives

List of Tables

TABLE 1 U.S. RV awnings price trend, 2014 - 2025 (USD /Unit)
TABLE 2 U.S. RV Awnings market revenue, by sales type, 2014 - 2025 ('000 USD)
TABLE 3 U.S. electric RV awnings market volume and revenue estimates and forecasts, 2014 - 2025 (Thousand Units) (USD Million)
TABLE 4 U.S. manual RV awnings market volume and revenue estimates and forecasts, 2014 - 2025 (Thousand Units) (USD Million)

List of Figures

FIG. 1 Market snapshot
FIG. 2 Market trends & outlook
FIG. 3 Market segmentation & scope
FIG. 4 Penetration and growth prospect mapping
FIG. 5 U.S. RV awnings - Value chain analysis
FIG. 6 Coated fabric market share by application, 2015 (Million Square Meters)
FIG. 7 Aluminum consumption by end-use, 2015,
FIG. 8 Market Dynamics
FIG. 9 Market driver relevance analysis (Current & future impact)
FIG. 10 U.S. RV sales volume, 2014 - 2017 (Thousand Units)
FIG. 11 Market restraint relevance analysis (Current & future impact)
FIG. 12 Supply chain analysis
FIG. 13 U.S. RV Awnings market - PESTEL Analysis
FIG. 14 Industry Analysis - Porter's
FIG. 15 U.S. RV awning sales revenue, by sales type, 2017 (%)
FIG. 16 U.S. RV awnings market - Product movement analysis, 2017 & 2025
FIG. 17 Participant categorization