Toys and Games Markets in China

Published: May, 2019 | Pages: 207 | Publisher: Asia Market Information & Development Company
Industry: Consumer Goods | Report Format: Electronic (PDF)

China's demand for Toys and Games has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2007, 2012 and 2017) and long-term forecasts through 2022 and 2027 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

 TABLE OF CONTENTS



 I. INTRODUCTION  

  Report Scope and Methodology  
  Executive Summary  

 II. BUSINESS ENVIRONMENT  
  
  Economic Outlook  
   Key Economic Indicators   
   Industrial Output  
   Population and Labor  
   Foreign Investment   
   Foreign Trade  
  Financial and Tax Regulations  
   Banking System and Regulations  
   Foreign Exchange   
   Taxes, Tariff and Custom Duties  

 III. TOYS AND GAMES INDUSTRY ASSESSMENTS  

Toys and Games Industry Structure   
Toys and Games Industry Sales Volumes and Forecasts
Major Producer Facility
Major Toys and Games Consumption
Toys and Games Safety Regulation on Consumers
Major Foreign Investments
Potential Entrants  
Technology Development  



 IV. TOYS AND GAMES SALES VOLUMES AND FORECASTS  

Overview
Total Toys and Games Sales Volumes and Forecasts
  Games and Puzzles Sales Volumes and Forecasts
   Infant and Preschool Toys Sales Volumes and Forecasts
  Dolls and Action Figures Sales Volumes and Forecasts
  Activity and Construction Sales Volumes and Forecasts
  Soft and Plush Toys Sales Volumes and Forecasts
  Video Games Sales Volumes and Forecasts
  Other Toys and Games Sales Volumes and Forecasts

 V. TOYS AND GAMES MARKETS OUTLOOK 

Toys and Games Markets Outlook
Toys and Games Major Sale Channel
Chinese Retail Market Trends
Population Trends by Age Group
Consumer Income Trends
Consumer Spending Trends
Toys and Games Demand by Region  
  Northeast
  Northwest
  Center
Southeast   
  South

 VI. MARKET ENTRY CHANNELS  

  China Market Entry Overview
   China's Distribution System
   Toys and Games Distribution Channels
   Transportation and Freight Infrastructure
   Communications
China's Market Entry
Licensing
Franchising
E-commerce
Trading Companies and Local Agents
Representative Offices and Chinese Subsidiaries
Wholly Foreign Owned Enterprises


VII.  TOYS AND GAMES PRODUCER DIRECTORY  

Toys and Games Producer Profiles and Directory  
  
    

LIST OF TABLES


 I. INTRODUCTION  

  Economic Outlook Summary  

 II. BUSINESS ENVIRONMENT  
  
Key Economic Indicators 
Industrial Output
Population and Labor Force Trends
Foreign Investment and Loans
Foreign Trade
   
 III. TOYS AND GAMES INDUSTRY ASSESSMENTS  

China's Toys and Games Sales Volumes and Forecasts 
China's Toys and Games Output, Capacity and Demand
China's Toys and Games Key Producers 

 IV. TOYS AND GAMES OUTPUT AND DEMAND  

Total Toys and Games Output and Demand 
  Games and Puzzles Output and Demand
   Infant and Preschool Toys Output and Demand 
  Dolls and Action Figures Output and Demand
  Activity and Construction Output and Demand
  Soft and Plush Toys Output and Demand 
  Vedio Games Output and Demand
  Other Toys and Games Output and Demand

 V. TOYS AND GAMES MARKETS OUTLOOK 

Population Trends by Age Group
Average Wage of Staff and Workers by Sector 
Consumer Spending Trends 
Toys and Games Demand by Region  
  The Structure of Per Capita Expenditure in the Northeast of China
   
The Structure of Per Capita Expenditure in the Northwest of China
The Structure of Per Capita Expenditure in the Center of China
 The Structure of Per Capita Expenditure in the Southeast of China   
The Structure of Per Capita Expenditure in the South of China



LIST OF CHARTS


I. INTRODUCTION

China's Toys and Games Capacity and Output
 
II. BUSINESS ENVIRONMENT

China's GDP and Growth Rate
Industrial Output by Ownership
China's Import and Export

III. CHINA TOYS AND GAMES INDUSTRY ASSESSMENTS

Toys and Games Output
Toys and Games Capacity
Toys and Games Demand
Toys and Games Output, Capacity and Demand
Toys and Games Output and Export Rate
China's Key Toys and Games producer Location by Province
Toys and Games Sales Value by Products

 IV. CHINA TOYS AND GAMES OUTPUT AND DEMAND 

  Games and Puzzles Output and Demand
   Infant and Preschool Toys Output and Demand
  Dolls and Action Figures Output and Demand
  Activity and Construction Output and Demand
  Soft and Plush Toys Output and Demand
  Vedio Games Output and Demand
  Other Toys and Games Output and Demand

 V. CHINA TOYS AND GAMES MARKETS OUTLOOK 

Consumer Spending Trends
Toys and Games Demand by Region  
  
VI.   MARKETING STRATEGIES

China's Distribution Channel