The Cards and Payments Industry in Norway: Emerging Trends and Opportunities to 2019

Published: Feb, 2016 | Pages: 66 | Publisher: Timetric
Industry: Financial Services | Report Format: Electronic (PDF)

Synopsis
Timetric's 'The Cards and Payments Industry in Norway: Emerging Trends and Opportunities to 2019' report provides detailed analysis of market trends in Norway's cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including check payments, credit transfers, direct debits, payment cards and cash transactions during the review period (2010-2014).

The report also analyzes various payment card markets operating in the industry and provides detailed information on the number of cards in circulation, and transaction values and volumes during the review period and over the forecast period (2015-2019). It also offers information on the country's competitive landscape, including market shares of issuers and schemes.

The report brings together Timetric's research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers detailed regulatory policies, recent changes in regulatory structure and profiles of card issuers operating in the country.
Summary
Timetric's 'The Cards and Payments Industry in Norway: Emerging Trends and Opportunities to 2019' report provides top-level market analysis, information and insights into Norway's cards and payments industry, including:

Current and forecast values for each market in Norway's cards and payments industry, including debit card, credit and charge cards. It also includes detailed analysis of the prepaid cards market.

Detailed insights into payment instruments including credit transfers, cash transactions, checks, direct debits and payment cards. It also includes an overview of the country's key alternative payment instruments.

E-commerce market analysis and online payment types.

Analysis of various market drivers and regulations governing Norway's cards and payments industry.

Detailed analysis of strategies adopted by banks and other institutions to market debit, credit and charge cards.

Comprehensive analysis of consumer attitudes and buying preferences for cards.

The competitive landscape of Norway's cards and payments industry.
Scope
This report provides a comprehensive analysis of Norway's cards and payments industry.

It provides current values for Norway's cards and payments industry for 2014, and forecast figures to 2019.

It details the different demographic, economic, infrastructural and business drivers affecting Norway's cards and payments industry.

It outlines the current regulatory framework in the industry.

It details marketing strategies used by various banks and other institutions.

It profiles major banks in Norway's cards and payments industry.
Reasons To Buy
Make strategic business decisions, using top-level historic and forecast market data, related to Norway's cards and payments industry and each market within it.

Understand the key market trends and growth opportunities in Norway's cards and payments industry.

Assess the competitive dynamics in Norway's cards and payments industry.

Gain insights into marketing strategies used for various card types in Norway.

Gain insights into key regulations governing Norway's cards and payments industry.
Key Highlights
Contactless technology in Norway is very much in the developmental stages, with only DNB Bank, Danske Bank and Svenska Handelsbanken offering contactless cards. To increase their uptake, banks are trying to differentiate their product offerings by introducing new features. In May 2015, Danske Bank announced its plan to rollout its MasterCard-branded contactless cards featuring integrated fingerprint sensors for enhanced security. The project is still being piloted, and has been developed in partnership with the Norway-based fingerprint authentication technology provider: Zwipe.

The uptake of alternative payments among Norwegian consumers is slowly gaining traction due to the emergence of a number of payment options, including Seqr, MeaWallet and mCash. SEQR was launched in January 2013, and was followed by MeaWallet in October 2014. In October 2015, SpareBank 1 acquired mCash. At the time of acquisition, mCash had 100,000 users and 600 stores accepting the mCash service. To increase the uptake of its mobile payments, Danske Bank launched MobilePay in September 2015. The bank partnered with 100 retail outlets in Norway in October 2015. From 2016 onwards, users are able to use the m-payment service at all Rema 1000 supermarket stores.

To increase the uptake of mobile POS (mPOS) among small merchants, solution providers are offering terminals at lower costs. In 2015, iZettle introduced two solutions: Lite and Pro. While Lite is offered free of charge, the latter is available for US$118.9 (NOK749) excluding taxes. To compete with iZettle, Nets launched its mPOS terminal - Nets Miniterminal iCMP - which costs US$206.3 (NOK1,300). The availability of low-cost POS terminals is expected to help merchant adoption.

 Table of Contents
1 Definitions and Methodology
1.1 Definitions
1.2 Methodology
2 Key Facts and Events
3 Executive Summary
4 Payment Instruments
4.1 Current Payment Environment
5 E-Commerce
5.1 E-Commerce Market Analysis
5.2 Alternative Payment Instruments
5.2.1 PayByBill
5.2.2 Ukash
5.2.3 Seqr
5.2.4 mCash
5.2.5 MeaWallet
5.2.6 Klarna
6 Regulations in the Cards and Payments Industry
6.1 Regulatory Framework
6.1.1 SEPA cards framework
6.1.2 Interchange fee regulation
6.2 Anti-Money Laundering (AML)
6.3 Foreign Direct Investment (FDI) Regulations
7 Analysis of Cards and Payments Industry Drivers
7.1 Demographic Drivers
7.2 Economic Drivers
7.3 Infrastructure Drivers
7.4 Business Drivers
8 Market Segmentation
8.1 Market Segmentation and Targeting
8.1.1 Consumer cards
8.1.2 Commercial cards
9 Payment Cards
9.1 Payment Cards Analysis
9.1.1 Volume and value of payment card transactions by type
9.1.2 Personal vs commercial cards
10 Debit Cards
10.1 Debit Card Market Analysis
10.1.1 Debit card transaction volumes and values by channel
10.1.2 Debit card scheme and issuer shares in terms of transaction value
10.1.3 Debit cards comparison
11 Credit Cards
11.1 Credit Card Market Analysis
11.1.1 Credit card transaction volumes and values by channel
11.1.2 Credit card scheme and issuer shares in terms of transaction value
11.1.3 Credit cards comparison
12 Charge Cards
12.1 Charge Card Market Analysis
12.1.1 Charge card transaction volumes and values by channel
12.1.2 Charge card scheme shares in terms of transaction value
12.1.3 Charge cards comparison
13 Commercial Cards
13.1 Commercial Card Market Analysis
13.1.1 Commercial cards comparison
14 Card Issuers
14.1 DNB Bank
14.2 Nordea Bank Norge
14.3 Danske Bank
14.4 Skandinaviska Enskilda Banken (SEB)
14.5 Svenska Handelsbanken
15 Prepaid Cards
15.1 Prepaid Card Market Analysis
15.1.1 Prepaid cards comparison
16 Merchant Acquiring
16.1 Merchant Acquiring Market Analysis
17 Appendix
17.1 Tables
17.2 Contact Timetric
17.3 About Timetric
17.4 Timetric's Services
17.5 Disclaimer

List of Tables
Table 1: Key Definitions
Table 2: Annual Average Exchange Rate
Table 3: Norway - Key Facts, 2014
Table 4: Regional Benchmarking of Norway Payment Cards, 2014
Table 5: Norway - Mode of Entry of Foreign Banks
Table 6: Cards for High-Income Consumers, 2015
Table 7: Cards for Children and Young Population, 2015
Table 8: Commercial Cards Comparison and Key Features, 2015
Table 9: Norway - Debit Cards Comparison and Key Features, 2015
Table 10: Norway - Gold Credit Cards Comparison and Key Features, 2015
Table 11: Norway - Premium Credit Cards Comparison and Key Features, 2015
Table 12: Norway - Charge Cards Comparison and Key Features, 2015
Table 13: Norway - Commercial Cards Comparison and Key Features, 2015
Table 14: Norway - Prepaid Cards Comparison and Key Features, 2015
Table 15: Norway - Payment Instrument Transaction Values (NOK Billion), 2010-2014
Table 16: Norway - Payment Instrument Transaction Values (US$ Billion), 2010-2014
Table 17: Norway - Payment Instrument Transaction Volumes (Million), 2010-2014
Table 18: Norway - Number of Payment Cards in Circulation by Type (Million), 2010-2019
Table 19: Norway - Volume of Payment Card Transactions by Type (Million), 2010-2019
Table 20: Norway - Value of Payment Card Transactions by Type (NOK Billion), 2010-2019
Table 21: Norway - Value of Payment Card Transactions by Type (US$ Billion), 2010-2019
Table 22: Norway - Personal and Commercial Card Transaction Volumes (Million), 2010-2019
Table 23: Norway - Personal and Commercial Card Transaction Values (NOK Billion), 2010-2019
Table 24: Norway - Personal and Commercial Card Transaction Values (US$ Billion), 2010-2019
Table 25: Norway - Number of Debit Cards in Circulation (Million), 2010-2019
Table 26: Norway - Debit Card Transaction Volumes and Frequency by Channel, 2010-2019
Table 27: Norway - Debit Card Total and Average Transaction Values by Channel, 2010-2019
Table 28: Norway - Debit Cards Total and Average Transaction Value by Channel, 2010-2019
Table 29: Norway - Number of Debit Cards in Circulation By Scheme (Million), 2010-2014
Table 30: Norway - Debit Card Transaction Values By Scheme (NOK Billion), 2010-2014
Table 31: Norway - Debit Card Transaction Values By Scheme (US$ Billion), 2010-2014
Table 32: Norway - Debit Card Transaction Values by Issuer (NOK Billion), 2010-2014
Table 33: Norway - Debit Card Transaction Values by Issuer (US$ Billion), 2010-2014
Table 34: Norway - Number of Credit Cards in Circulation (Million), 2010-2019
Table 35: Norway - Credit Card Transaction Volumes and Frequency by Channel, 2010-2019
Table 36: Norway - Credit Card Total and Average Transaction Values by Channel, 2010-2019
Table 37: Norway - Credit Card Total and Average Transaction Values by Channel, 2010-2019
Table 38: Norway - Number of Credit Cards in Circulation By Scheme (Thousand), 2010-2014
Table 39: Norway - Credit Card Transaction Values By Scheme (NOK Billion), 2010-2014
Table 40: Norway - Credit Card Transaction Values By Scheme (US$ Billion), 2010-2014
Table 41: Norway - Pay Later Card Transaction Values By Issuer (NOK Billion), 2010-2014
Table 42: Norway - Pay Later Card Transaction Values By Issuer (US$ Billion), 2010-2014
Table 43: Norway - Credit Card Balances Outstanding By Issuer (NOK Billion), 2010-2014
Table 44: Norway - Credit Card Balances Outstanding By Issuer (US$ Billion), 2010-2014
Table 45: Norway - Number of Charge Cards in Circulation (Thousand), 2009-2018
Table 46: Norway - Charge Card Transaction Volumes and Frequency by Channel, 2009-2018
Table 47: Norway - Charge Card Total and Average Transaction Values by Channel, 2009-2018
Table 48: Norway - Charge Card Total and Average Transaction Values by Channel, 2009-2018
Table 49: Norway - Number of Charge Cards in Circulation By Scheme (Thousand), 2010-2014
Table 50: Norway - Charge Card Transaction Values By Scheme (NOK Billion), 2010-2014
Table 51: Norway - Charge Card Transaction Values By Scheme (US$ Billion), 2009-2014
Table 52: Norway - Number of Commercial Cards in Circulation (Thousand), 2010-2019
Table 53: Norway - Commercial Card Transaction Values (NOK Billion), 2010-2019
Table 54: Norway - Commercial Card Transaction Values (US$ Billion), 2010-2019
Table 55: Norway - Number of Prepaid Cards in Circulation (Thousand), 2010-2019
Table 56: Norway - Prepaid Card Transaction Values (NOK Million), 2010-2019
Table 57: Norway - Prepaid Card Transaction Values (US$ Million), 2010-2019
Table 58: Norway - Merchant Acquiring Transaction Volumes by Card Type (Billion), 2010-2019
Table 59: Norway - Merchant Acquiring Transaction Values by Card Type (NOK Billion), 2010-2019
Table 60: Norway - Merchant Acquiring Transaction Values by Card Type (US$ Billion), 2010-2019
Table 61: Norway - Acquirers' Transaction Volumes (Million), 2010-2014
Table 62: Norway - Acquirers' Transaction Values (NOK Billion), 2010-2014
Table 63: Norway - Acquirers' Transaction Values (US$ Billion), 2010-2014
Table 64: Norway - Retail Outlets and Merchant Accounts (Thousand), 2010-2019