Sporting Goods Markets in China

Published: May, 2019 | Pages: 172 | Publisher: Asia Market Information & Development Company
Industry: Consumer Goods | Report Format: Electronic (PDF)

China's demand for Sporting Goods has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2007, 2012 and 2017) and long-term forecasts through 2022 and 2027 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

 TABLE OF CONTENTS

 I. INTRODUCTION  

  Report Scope and Methodology  
  Executive Summary  

 II. BUSINESS ENVIRONMENT  
  
  Economic Outlook  
   Key Economic Indicators   
   Industrial Output  
   Population and Labor   
   Foreign Investment   
   Foreign Trade  
  Financial and Tax Regulations  
   Banking System and Regulations  
   Foreign Exchange   
   Taxes, Tariff and Custom Duties  

 III. SPORTING GOODS INDUSTRY ASSESSMENTS  

  Sporting Goods Industry Structure
  Market Size
  Market Growth Drivers  
  Major Producer Facility Locations  
  Market Share of Key Producers
  Labor Costs  
  Potential Entrants      
  Technology Development  
 
IV.  SPORTING GOODS PRODUCTION AND DEMAND  

  Overview  
  Sporting Goods Production and Demand 
           Footwear
    Apparel
    Fitness Equipments 
  Golf
    Team Sports
    Bikes
           Camping
           Fishing
           Other Sporting Goods
    Pricing Trends  
 
 V. SPORTING GOODS CONSUMPTION BY MARKET   

  Sporting Goods Markets Outlook Overview
  Chinese Retail Market Trends
  Population Trends by Age Group
  Consumer Income Trends
  Consumer Spending Trends  
  Sporting Goods Demand by Region  
   Northeast
   North
   Southeast
   Southwest
   Northwest
  
 VI. MARKETING STRATEGIES  

  Distribution System in China  
   China's Distribution System   
  Sporting Goods Distribution Channels  
   Transportation and Freight Infrastructure
   Communications  
  Market Entry Channels  
   Exporting to China   
    Export Market Overview  
    Chinese Trading Practice  
    Trading Companies  
    Import Restrictions in China  
   Technology Licensing  
    Technology Licensing Overview  
    Intellectual Property Protection  
   Joint Venture  
    Joint Venture Overview  
    Advantages and Disadvantages  
   Wholly Owned Enterprises  
    Foreign Wholly Owned Enterprises Overview  
    Advantages and Disadvantages  
   Other Market Entry Channels  
    Setting up Sales Offices  
    Selling to China through Attending Trade Fairs  
    Contacting Chinese Companies  
    Advertising  
  Market Entry Strategies  
   Understanding Differences  
   Business Practice Differences  
   Knowledge of Regulations and Restrictions  
   Dealing with Governments
   
 VII. SPORTING GOODS PRODUCER DIRECTORY  

  Sporting Goods Producer Profiles  
  Distributors 
 
LIST OF TABLES

 I. INTRODUCTION  

        Economic Outlook Summary  
        Sporting Goods Supply and Demand Summary  

 II. BUSINESS ENVIRONMENT  
 
  Key Economic Indicators   
  Industrial Output  
  Population and Labor Force Trends  
  Foreign Investment and Loans  
  Foreign Trade  
  Key Commodity Exports from China  
  China’s Exports to its Leading Trade Partners  
  Key Commodity Imports into China  
  China’s Imports from Its Leading Trade Partners  

    III. SPORTING GOODS INDUSTRY ASSESSMENTS  
  
  Major Producer Facility Locations    
  Market Share of Key Producers    

 IV. SPORTING GOODS PRODUCTION AND DEMAND  

  Total Interior Decorative Products Sales and Demand    
         Sporting Goods Sales and Demand  
           Footwear
    Apparel
    Fitness Equipments 
  Golf
    Team Sports
    Bikes
           Camping
           Fishing
           Other Sporting Goods  

 V. SPORTING GOODS CONSUMPTION BY MARKET   

  Total Interior Decorative Products Consumption by Market  
  Chinese Retail Market Trends
  Population Trends by Age Group
  Consumer Income Trends
  Consumer Spending Trends  
       Sporting Goods Demand by Region  
   Northeast
   North
         Southeast
   Southwest
   Northwest

LIST OF CHARTS

         Sporting Goods Supply and Demand Summary  
  China's GDP and Industrial Output  
  Population Trends  
  Industrial Output by Ownership  
  Foreign Investments and Loans