Portugals Cards and Payments Industry: Emerging Opportunities, Trends, Size, Drivers, Strategies, Products and Competitive Landscape

Published: Apr, 2014 | Pages: 103 | Publisher: Timetric
Industry: Financial Services | Report Format: Electronic (PDF)

Synopsis
The report provides top-level market analysis, information and insights into Portugal's cards and payments industry, including:
Current and forecast values for each category of Portugal's cards and payments industry, including debit cards, credit cards, charge cards and prepaid cards
Comprehensive analysis of the industry's market attractiveness and future growth areas
Analysis of various market drivers and regulations governing Portugal's cards and payments industry
Detailed analysis of the marketing strategies adopted for selling debit, credit, charge and prepaid cards used by banks and other institutions in the market
Comprehensive analysis of consumer attitudes and buying preferences for cards
The competitive landscape of Portugal's cards and payments industry

Summary
Despite the European sovereign debt crisis, the Portuguese card payments channel grew both in terms of volume of cards and transaction value during the review period (2009-2013). In terms of the number of cards in circulation, the card payments channel posted a review-period compound annual growth rate (CAGR) of 0.71%, and is expected to record a forecast-period (2014-2018) CAGR of 3.95%. The forecast-period growth is anticipated to be driven by the prepaid cards category.
In terms of transaction value, the card payments channel posted a review-period CAGR of 4.02%, rising from EUR71.5 billion (US$99.4 billion) in 2009 to EUR83.8 billion (US$111.1 billion) in 2013. The channel is expected to post a forecast-period CAGR of 1.53%, increasing from EUR84.5 billion (US$114.0 billion) in 2014 to EUR89.8 billion (US$126.5 billion) in 2018.
E-commerce registered a review-period CAGR of 25.07%, rising from EUR642.9 million (US$893.1 million) in 2009 to EUR1.6 billion (US$2.1 billion) in 2013. Likewise, the total value of retail sales in Portugal increased from EUR40.9 billion (US$56.8 billion) in 2009 to EUR42.2 billion (US$56.0 billion) in 2013.
Portugal's banking sector was adversely affected by the eurozone crisis. In May 2011, the economic adjustment program was agreed by the Ecofin Council and International Monetary Fund (IMF) Executive Board and covers the period between 2011 and 2014. The program offers external financing by the EU, eurozone member states and the IMF of up to EUR78 billion (US$103.4 billion), for possible fiscal financing needs and to provide liquidity support to Portugal's banking sector.
Scope
This report provides a comprehensive analysis of Portugal's cards and payments industry.
It provides current values for Portugal's cards and payments industry for 2013, and forecast figures for 2018.
It details the different economic, infrastructural and business drivers affecting Portugal's cards and payments industry.
It outlines the current regulatory framework in the industry.
It details the marketing strategies used by various banks and other institutions.
It profiles the major banks in Portugal's cards and payments industry.
Reason To Buy
Make strategic business decisions using top-level historic and forecast market data related to Portugal's cards and payments industry and each market within it.
Understand the key market trends and growth opportunities within Portugal's cards and payments industry.
Assess the competitive dynamics in Portugal's cards and payments industry.
Gain insights in to the marketing strategies used for selling various card types in Portugal.
Gain insights into key regulations governing Portugal's cards and payments industry.
Key Highlights
In terms of the number of cards in circulation, the Portuguese card payments channel increased marginally at a review-period CAGR of 0.71%, from 21.2 million cards in 2009 to 21.8 million in 2013, and is expected to post a forecast-period CAGR of 3.95% to increase from 22.6 million cards in 2014 to 26.4 million in 2018.
In terms of transaction value, the card payments channel posted a review-period CAGR of 4.02%, rising from EUR71.5 billion (US$99.4 billion) in 2009 to EUR83.8 billion (US$111.1 billion) in 2013. The channel is expected to post a forecast-period CAGR of 1.53%, increasing from EUR84.5 billion (US$114.0 billion) in 2014 to EUR89.8 billion (US$126.5 billion) in 2018.
The Portuguese card payments channel was dominated by the debit cards category, which accounted for 47.7% of the channel in 2013. The second-largest channel share was held by the credit cards category with 45.6%, followed by the prepaid cards category with 5.8%. The charge cards category held the smallest channel share of 0.8%.
In terms of the number of cards in circulation, the prepaid cards category recorded the highest review-period CAGR of 13.97% and the category is expected to continue to register the highest forecast-period CAGR of 27.19%. The charge cards category recorded the second-highest review-period CAGR of 6.08%, and is expected to continue to register the second-highest forecast-period CAGR of 2.12%.
The credit and debit card categories in Portugal are mature and recorded review-period CAGRs of 1.47% and -1.19% respectively, in terms of number of cards in circulation. While the credit cards category is expected to post a CAGR of 1.12% over the forecast period, the debit cards category is expected to record a CAGR of 0.53%.

 1 Executive Summary
2 Alysis of Market Environment, Key Trends and Drivers
2.1 Payment Infrastructure and Emerging Technologies
2.1.1 Rising internet penetration
2.1.2 Growing mobile payments
2.1.3 Automated teller machines (ATMs)
2.1.4 Point-of-sale (POS) termils
2.1.5 Adoption of EMV infrastructure
2.2 Business Drivers
2.2.1 Growth in retail industry
2.2.2 Growth in e-commerce
2.2.3 Austerity measures to revive the banking sector
2.3 Economic Drivers
2.3.1 GDP growth
2.3.2 GDP per capita
2.3.3 Inflation
3 Cards and Payments Industry Share Alysis
3.1 Industry Overview
3.1.1 Credit transfer
3.1.2 Checks
3.1.3 Card transactions
3.1.4 Cash transactions
3.1.5 Direct debit
4 Regulatory Framework and Card Fraud Statistics
4.1 Regulatory Framework
4.1.1 Overview
4.1.2 SEPA cards framework
4.1.3 Framework for money laundering
4.1.4 Foreign direct investment (FDI) regulations
4.2 Card Fraud Statistics
4.2.1 Counterfeit card fraud
4.2.2 Card-not-present fraud
4.2.3 Lost or stolen card
4.2.4 Card ID theft
5 Emerging Consumer Attitudes and Trends
5.1 Industry Segmentation and Targeting
5.1.1 Retail segment
5.1.2 Corporate segment
5.2 Travel and Tourism Spending
5.2.1 Outbound tourist trips
5.2.2 Outbound tourist spending
5.3 Retail Card Spending
5.3.1 Alysis by product categories
5.3.2 Alysis by retail channel
6 Alysis of Card Payments and Growth Prospects
6.1 Channel Share Alysis by Card Category
6.2 Size and Forecast of the Card Payments Channel
6.2.1 Alysis by number of cards in circulation
6.2.2 Alysis by transaction value
7 Alysis of Credit Card Payments and Growth Prospects
7.1 Overall Category Size and Forecast
7.1.1 Alysis by number of cards in circulation
7.1.2 Alysis by transaction value
7.1.3 Alysis by transaction volume
7.2 Transaction Share Alysis by Channel
7.2.1 Alysis by transaction value
7.2.2 Alysis by transaction volume
7.3 Persol Credit Cards Segment Size and Forecast
7.3.1 Alysis by number of cards in circulation
7.3.2 Alysis by transaction value
7.3.3 Alysis by transaction volume
7.4 Commercial Credit Cards Segment Size and Forecast
7.4.1 Alysis by number of cards in circulation
7.4.2 Alysis by transaction value
7.4.3 Alysis by transaction volume
7.5 Competitive Landscape
7.5.1 Scheme share alysis
7.5.2 Issuer share alysis
8 Alysis of Debit Card Payments and Growth Prospects
8.1 Overall Category Size and Forecast
8.1.1 Alysis by number of cards in circulation
8.1.2 Alysis by transaction value
8.1.3 Alysis by transaction volume
8.2 Transaction Share Alysis by Channel
8.2.1 Alysis by transaction value
8.2.2 Alysis by transaction volume
8.3 Competitive Landscape
8.3.1 Scheme share alysis
8.3.2 Issuer share alysis
9 Alysis of Charge Card Payments and Growth Prospects
9.1 Overall Category Size and Forecast
9.1.1 Alysis by number of cards in circulation
9.1.2 Alysis by transaction value
9.1.3 Alysis by transaction volume
9.2 Transaction Share Alysis by Channel
9.2.1 Alysis by transaction value
9.2.2 Alysis by transaction volume
9.3 Persol Charge Cards Segment Size and Forecast
9.3.1 Alysis by number of cards in circulation
9.3.2 Alysis by transaction value
9.3.3 Alysis by transaction volume
9.4 Commercial Charge Cards Segment Size and Forecast
9.4.1 Alysis by number of cards in circulation
9.4.2 Alysis by transaction value
9.4.3 Alysis by transaction volume
9.5 Competitive Landscape
9.5.1 Scheme share alysis
9.5.2 Issuer share alysis
10 Alysis of Prepaid Card Payments and Growth Prospects
10.1 Overall Category Size and Forecast
10.1.1 Alysis by number of cards in circulation
10.1.2 Alysis by transaction value
10.2 Open-Loop Prepaid Cards Segment Size and Forecast
10.2.1 Alysis by number of cards in circulation
10.2.2 Alysis by transaction value
10.3 Closed-Loop Prepaid Cards Segment Size and Forecast
10.3.1 Alysis by number of cards in circulation
10.3.2 Alysis by transaction value
11 Merchant Acquiring
12 Company Profiles of Card Issuers
12.1 Banif
12.1.1 Key fincials
12.1.2 Card portfolio
12.1.3 Strategies
12.2 Millennium BCP
12.2.1 Key fincials
12.2.2 Card portfolio
12.2.3 Strategies
12.3 Banco Portugues de Investimento (BPI)
12.3.1 Key fincials
12.3.2 Card portfolio
12.3.3 Strategies
12.4 Caixa Geral de Depositos (CGD)
12.4.1 Key fincials
12.4.2 Card portfolio
12.4.3 Strategies
12.5 Banco Best
12.5.1 Key fincials
12.5.2 Card portfolio
12.5.3 Strategies
13 Appendix
13.1 Methodology
13.2 Contact Timetric
13.3 About Timetric
13.4 Timetric's Services
13.5 Definitions
13.6 Disclaimer


List of Tables
Table 1: Portuguese Payment Channels (EUR Billion), 2009-2013
Table 2: Market Entry Strategies of Foreign Banks
Table 3: Portuguese Card Fraud (EUR Million), 2009-2013
Table 4: Portuguese Cards for High-Income Customers, 2014
Table 5: Portuguese Co-branded Cards by Bank, 2014
Table 6: Portuguese Cards Offered to Spending-Cautious Customers by Bank, 2014
Table 7: Portuguese Travel Cards by Bank, 2014
Table 8: Portuguese Cards Offered for SMEs and Sole Proprietors by Bank, 2014
Table 9: Portuguese Consumer Card Spending by Product Category (EUR Million), 2008 and 2012
Table 10: Portuguese Consumer Card Spending by Retail Channel (EUR Million), 2008 and 2012
Table 11: Portuguese Card Payments Channel by Card Category (Million), 2009-2018
Table 12: Portuguese Card Payments Channel Size by Volume of Cards (Million), 2009-2018
Table 13: Portuguese Card Payments Channel Size by Transaction Value (EUR Billion), 2009-2018
Table 14: Portuguese Card Payments Channel Size by Transaction Value (US$ Billion), 2009-2018
Table 15: Portuguese Credit Cards Category Size by Volume of Cards (Million), 2009-2018
Table 16: Portuguese Credit Cards Category Size by Transaction Value (EUR Billion), 2009-2018
Table 17: Portuguese Credit Cards Category Size by Transaction Value (US$ Billion), 2009-2018
Table 18: Portuguese Credit Cards Category Size by Transaction Volume (Million), 2009-2018
Table 19: Portuguese Persol Credit Cards Segment Size by Volume of Cards (Million), 2009-2018
Table 20: Portuguese Persol Credit Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
Table 21: Portuguese Persol Credit Cards Segment Size by Transaction Value (US$ Billion), 2009-2018
Table 22: Portuguese Persol Credit Cards Segment Size by Transaction Volume (Million), 2009-2018
Table 23: Portuguese Commercial Credit Cards Segment Size by Volume of Cards (Thousand), 2009-2018
Table 24: Portuguese Commercial Credit Cards Segment Size by Transaction Value (EUR Million), 2009-2018
Table 25: Portuguese Commercial Credit Cards Segment Size by Transaction Value (US$ Million), 2009-2018
Table 26: Portuguese Commercial Credit Cards Segment Size by Transaction Volume (Million), 2009-2018
Table 27: Portuguese Debit Cards Category Size by Volume of Cards (Million), 2009-2018
Table 28: Portuguese Debit Cards Category Size by Transaction Value (EUR Billion), 2009-2018
Table 29: Portuguese Debit Cards Category Size by Transaction Value (US$ Billion), 2009-2018
Table 30: Portuguese Debit Cards Category Size by Transaction Volume (Million), 2009-2018
Table 31: Portuguese Charge Cards Category Size by Volume of Cards (Thousand), 2009-2018
Table 32: Portuguese Charge Cards Category Size by Transaction Value (EUR Million), 2009-2018
Table 33: Portuguese Charge Cards Category Size by Transaction Value (US$ Million), 2009-2018
Table 34: Portuguese Charge Cards Category Size by Transaction Volume (Million), 2009-2018
Table 35: Portuguese Persol Charge Cards Segment Size by Volume of Cards (Thousand), 2009-2018
Table 36: Portuguese Persol Charge Cards Segment Size by Transaction Value (EUR Million), 2009-2018
Table 37: Portuguese Persol Charge Cards Segment Size by Transaction Value (US$ Million), 2009-2018
Table 38: Portuguese Persol Charge Cards Segment Size by Transaction Volume (Million), 2009-2018
Table 39: Portuguese Commercial Charge Cards Segment Size by Volume of Cards (Thousand), 2009-2018
Table 40: Portuguese Commercial Charge Cards Segment Size by Transaction Value (EUR Million), 2009-2018
Table 41: Portuguese Commercial Charge Cards Segment Size by Transaction Value (US$ Million), 2009-2018
Table 42: Portuguese Commercial Charge Cards Segment Size by Transaction Volume (Million), 2009-2018
Table 43: Portuguese Prepaid Cards Category Size by Volume of Cards (Million), 2009-2018
Table 44: Portuguese Prepaid Cards Category Size by Transaction Value (EUR Million), 2009-2018
Table 45: Portuguese Prepaid Cards Category Size by Transaction Value (US$ Million), 2009-2018
Table 46: Portuguese Open-Loop Prepaid Cards Segment Size by Volume of Cards (Thousand), 2009-2018
Table 47: Portuguese Open-Loop Prepaid Cards Segment Size by Transaction Value (EUR Million), 2009-2018
Table 48: Portuguese Open-Loop Prepaid Cards Segment Size by Transaction Value (US$ Million), 2009-2018
Table 49: Portuguese Closed-Loop Prepaid Cards Segment Size by Volume of Cards (Thousand), 2009-2018
Table 50: Portuguese Closed-Loop Prepaid Cards Segment Size by Transaction Value (EUR Million), 2009-2018
Table 51: Portuguese Closed-Loop Prepaid Cards Segment Size by Transaction Value (US$ Million), 2009-2018
Table 52: Banif - Key Fincial Indicators (EUR Million), Year Ending December, 2011-2012
Table 53: Banif - Card Portfolio and Key Features
Table 54: Millennium BCP - Key Fincial Indicators (EUR Million), Year Ending December, 2012-2013
Table 55: Millennium BCP - Card Portfolio and Key Features
Table 56: BPI Key Fincial Indicators (EUR Billion), Year Ending December, 2011-2012
Table 57: BPI - Card Portfolio and Key Features
Table 58: CGD Key Fincial Indicators (EUR Million), Year Ending December, 2011-2012
Table 59: CGD - Card Portfolio and Key Features
Table 60: Banco Best Key Fincial Indicators (EUR Million), Year Ending December, 2011-2012
Table 61: Banco Best - Card Portfolio and Key Features
Table 62: Key Definitions