Internet Protocol Television (IPTV) Market Size, Share & Trends Analysis Report By Subscription Type (Subscription-Based, Subscription-Free), By Region, Competitive Landscape, And Segment Forecasts, 2018 - 2025

Published: Mar, 2018 | Pages: 80 | Publisher: Grand View Research
Industry: ICT | Report Format: Electronic (PDF)

The global IPTV market size is expected to reach USD 117.07 billion by 2025, according to a new report by Grand View Research, Inc., progressing at a CAGR of 13.7% during the forecast period. Increasing demand for application-based services based on the internet would be the key factor driving the industry growth.

Improving internet infrastructure is transforming telecom operators into complement digital service providers (CDSP). At the same time, they are also transitioning towards broadband internet protocol, which leads end-users to access television as an IPTV service. Additionally, favorable government initiatives in India, such as digitization of cable TV and Direct-to-Home (DTH) services, are anticipated to open new avenues over the next few years.

Changing preferences of end-users are giving rise to intense competition between cable TV and IPTV providers. Growing demand for over-the-top (OTT) services is estimated to influence the IPTV market positively. The digital broadcasting ecosystem is widening at a fast pace leading to growth in consumer demands, thereby unfolding immense growth opportunities for service providers. This is also prompting key players to diversify their revenue streams by providing IPTV services along with OTT and pay-tv services.

Furthermore, growing investments in network infrastructure owing to increasing number of IPTV subscribers are likely to work in favor of the market. Rapid advancements in compression, transmission, and watermarking technologies are encouraging telecom providers to add internet protocol television to their service offerings. Services offered in internet-based TV include HD video calls/conferencing, smart home, and video games, tend to consume heavy data traffic and higher bandwidth. This is encouraging customers to upgrade to broadband products that support higher data speed.

Moreover, favorable government regulations governing the industry are making it easier for new entrants to foray into the market. Similarly, improvements in the internet infrastructure and widespread internet connectivity in households are supplementing the revenue growth. In addition, the market is undergoing vertical integration, wherein telecom operators are collaborating with TV manufacturers to develop TV units with built-in set-top-boxes. Such collaborations are being complemented with joint marketing agreements between TV manufacturers and telecom operators to promote IPTV services.

Further key findings from the report suggest:

• The subscription-based segment is expected to witness the highest CAGR of 11.1% over the forecast period. The growth can be attributed to increasing demand for Video on Demand (VoD) services

• Asia Pacific is poised to dominate the overall IPTV market in terms of number of subscribers. The region is projected to witness a CAGR of over 8.0% from 2017 to 2025. Growing internet penetration and increasing awareness about internet-based TV services are contributing to the growth of the region

• Latin America is expected to be the most promising region during the forecast period. The region is anticipated to exhibit a CAGR of just over 21.0% during the same period, owing to increasing shift from digital terrestrial broadcasting to IPTV and cable networks

• The key players in the industry are Verizon Communications, Inc.; AT&T, Inc.; ARRIS International Plc; and Huawei Technologies Co.; Ltd.

 Table of Contents

Chapter 1 Methodology and Scope
                  1.1 Research Methodology
                  1.2 Research Scope and Assumptions
                  1.3 List of Data Sources
Chapter 2 Executive Summary
                  2.1 IPTV-Industry Snapshot & Key Buying Criteria, 2014 - 2025
Chapter 3 IPTV Industry Outlook
                  3.1 Market Segmentation & Scope
                  3.2 IPTV Market Size and Growth Prospects
                  3.3 IPTV- Value Chain Analysis
                  3.4 IPTV- Market Dynamics
                      3.4.1 Driver analysis
                          3.4.1.1 Rise in demand for the OTT services
                          3.4.1.2 Development in the internet infrastructure
                      3.4.2 Market restraint analysis
                          3.4.2.1 High subscription cost
                  3.5 Key Opportunities- Prioritized
                  3.6 IPTV-Key Company Analysis, 2016
                  3.7 IPTV-Porter's Five Forces Analysis
                  3.8 IPTV-PEST Analysis
Chapter 4 Subscription Type Estimates & Trend Analysis
                  4.1 Market Size Estimates & Forecasts and Trend Analysis, 2014 - 2025 (Million Subscribers, USD Billion))
                  4.2 IPTV Market: Technology Movement Analysis
                      4.2.1 Subscription-based IPTV
                          4.2.1.1 Market estimates & forecasts by region, 2014 - 2025 (Million Subscribers)
                      4.2.2 Subscription free IPTV
                          4.2.2.1 Market estimates & forecasts by region, 2014 - 2025 (Million Subscribers)
Chapter 5 Regional Estimates & Trend Analysis
                  5.1 Market Size Estimates & Forecasts and Trend Analysis, 2014 - 2025 (Revenue)
                  5.2 IPTV Market Share by Region, 2015 & 2025
                  5.3 North America
                      5.3.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.3.2 U.S.
                          5.3.2.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.3.3 Canada
                          5.3.3.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                  5.4 Europe
                      5.4.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.4.2 Germany
                          5.4.2.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.4.3 U.K.
                          5.4.3.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                  5.5 Asia Pacific
                      5.5.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.5.2 China
                          5.5.2.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.5.3 India
                          5.5.3.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.5.4 Japan
                          5.5.4.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                  5.6 Latin America
                      5.6.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.6.2 Brazil
                          5.6.2.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                      5.6.3 Mexico
                          5.6.3.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
                  5.7 MEA
                      5.7.1 Market estimates & forecasts by subscription type, 2014 - 2025 (Million Subscribers)
Chapter 6 Competitive Landscape
                  6.1 List of market participants
                  6.2 ARRIS International plc.
                      6.2.1 Company overview
                      6.2.2 Financial performance
                      6.2.3 Product benchmarking
                      6.2.4 Recent developments
                  6.3 AT&T Inc.
                      6.3.1 Company overview
                      6.3.2 Financial performance
                      6.3.3 Product benchmarking
                  6.4 Century Link, Inc.
                      6.4.1 Company overview
                      6.4.2 Financial performance
                      6.4.3 Product benchmarking
                      6.4.4 Recent developments
                  6.5 Cisco Systems, Inc.
                      6.5.1 Company overview
                      6.5.2 Financial performance
                      6.5.3 Product benchmarking
                  6.6 Deutsche Telekom AG
                      6.6.1 Company overview
                      6.6.2 Financial performance
                      6.6.3 Product benchmarking
                  6.7 Foxtel
                      6.7.1 Company overview
                      6.7.2 Product benchmarking
                      6.7.3 Recent developments
                  6.8 Huawei Technologies Co., Ltd.
                      6.8.1 Company overview
                      6.8.2 Financial performance
                      6.8.3 Product benchmarking
                      6.8.4 Recent developments
                  6.9 MatrixStream Technologies, Inc.
                      6.9.1 Company overview
                      6.9.2 Product benchmarking
                      6.9.3 Recent developments
                  6.10 Nectro IPTV
                      6.10.1 Company overview
                      6.10.2 Product benchmarking
                  6.11 Verizon Communications Inc.
                      6.11.1 Company overview
                      6.11.2 Financial performance
                      6.11.3 Product benchmarking
                      6.11.4 Recent developments

List of Tables

TABLE 1 IPTV- Industry snapshot & key buying criteria, 2016-2025
TABLE 2 Global IPTV market, 2014 - 2025 (USD Billion)
TABLE 3 Global IPTV market, 2014 - 2025 (Million Subscribers)
TABLE 4 Global IPTV market by region, 2014 - 2025 (USD Billion)
TABLE 5 Global IPTV market by region, 2014 - 2025 (Million Subscribers)
TABLE 6 Global IPTV market estimates and forecasts by subscription type, 2014 - 2025 (Million Subscribers)
TABLE 7 IPTV market-Key market driver impact
TABLE 8 IPTV market-Key market restraint impact
TABLE 9 Global subscription-based IPTV market by region, 2014 - 2025 (Million Subscribers)
TABLE 10 Global subscription free IPTV market by region, 2014 - 2025 (Million Subscribers)
TABLE 11 North America IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 12 U.S. IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 13 Canada IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 14 Europe IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 15 Germany IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 16 U.K. IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 17 Asia Pacific IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 18 China IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 19 India IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 20 Japan IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 21 Latin America IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 22 Brazil IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 23 Mexico IPTV market by subscription type 2014 - 2025 (Million Subscribers)
TABLE 24 MEA IPTV market by subscription type 2014 - 2025 (Million Subscribers)

List of Figures

FIG. 1 Industry snapshot-IPTV market
FIG. 2 Market segmentation & scope
FIG. 3 IPTV market size and growth prospects (USD Billion)
FIG. 4 IPTV Value chain analysis
FIG. 5 IPTV Infrastructure value chain
FIG. 6 IPTV-Market dynamics
FIG. 7 Key Opportunities Prioritized
FIG. 8 Key company analysis
FIG. 9 IPTV-Porter's five forces analysis
FIG. 10 IPTV-PEST analysis
FIG. 11 IPTV technology outlook key takeaways
FIG. 12 IPTV market: Technology movement analysis
FIG. 13 Global subscription based IPTV market, 2014 - 2025 (Million Subscribers)
FIG. 14 Global subscription free IPTV market, 2014 - 2025 (Million Subscribers)
FIG. 15 Regional market place: Key takeaways
FIG. 16 Regional outlook, 2016 & 2025
FIG. 17 North America IPTV market, 2014 - 2025 (Million Subscribers, USD Billion)
FIG. 18 North America IPTV market by subscription type, 2014 - 2025 (USD Billion)
FIG. 19 U.S. IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 20 Canada IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 21 Europe IPTV market, 2014 - 2025 (Million Subscribers, USD Billion)
FIG. 22 Europe IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 23 Germany IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 24 U.K. IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 25 Asia Pacific IPTV market, 2014 - 2025 (Million Subscribers, USD Billion)
FIG. 26 Asia Pacific IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 27 China IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 28 India IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 29 Japan IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 30 Latin America IPTV market, 2014 - 2025 (Million Subscribers, USD Billion)
FIG. 31 Latin America IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 32 Brazil IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 33 Mexico IPTV market by subscription type, 2014 - 2025 (Million Subscribers)
FIG. 33 MEA IPTV market, 2014 - 2025 (Million Subscribers, USD Billion)
FIG. 34 MEA IPTV market by subscription type, 2014 - 2025 (Million Subscribers)