Hair Mask Market Size, Share & Trends Analysis Report By Product (Thermal Steam, Steam-Free), By Application (Individual, Commercial), By Distribution Channel, By Region, And Segment Forecasts, 2019 - 2025

Published: Aug, 2019 | Pages: 80 | Publisher: Grand View Research
Industry: Consumer Goods | Report Format: Electronic (PDF)

The global hair mask market size is expected to reach USD 659.9 million by 2025, according to a new report by Grand View Research, Inc. It is projected to expand at a CAGR of 6.7% during the forecast period. Growing demand for hair nourishing products due to increasing concerns about the damaging effects of pollution, excessive heating tools, harsh shampoo, and ultraviolet sun rays, has been driving the product demand. In addition, rising demand from make population is expected to boost the market growth.

Thermal steam products led the global market in 2018, accounting for over 80% of the total revenue share. Majority of the salons and spas use these products as they provide deep nourishment. On the other hand, the steam-free product segment is expected to expand at the fastest CAGR over the forecast period. These products have been gaining significant popularity in the individual application segment as they are easy to use and more economical than the steam products.

Sales through the offline channel held the largest market share in 2018. Hypermarkets, specialty stores, and convenience stores are among the widespread distribution channels in the world. However, the online channel is expected to witness the fastest CAGR of 8.5% from 2019 to 2025. Rising penetration of smartphones is driving the growth of e-commerce in this industry. Key online retails of the beauty industry include Sephora, allbeauty, Lookfantastic, Feelunique, LoveLula, Myshowcase, Cult Beauty, and Beauty Bay.

Asia Pacific is projected to register the fastest CAGR of more than 7% from 2019 to 2025. Rising number of salons in developing countries including China, Malaysia, and India among others is expected to boost the regional market growth.

The key competitors in the hair mask market include L'Oreal S.A.; Coty Inc.; Unilever; Henkel AG & Co. KGaA; Revlon, Inc.; Kao Corporation; Shiseido Co., Ltd.; The Procter & Gamble Company; Eva NYC; OLAPLEX; and Arvazallia. New product developments are expected to remain one of the key strategies among the market participants in near future.

Further key findings from the report suggest:

• Steam-free productsegment is expected to register the fastest CAGR over the forecast period due to growing demand for convenient products that can be used at home

• Asia Pacific is expected to witness the fastest CAGR of more than 7% from 2019 to 2025 owing to the rising spending on personal care products in developing countries such as China, India, and Malaysia

• In terms of application, the commercial segment held the largest market share of more than 70% in 2018

• Thermal steam products led the global hair mask market owing to the their predominant consumption in salons and spas

• Online distribution channel is expected to expand at the fastest CAGR of 8.5% from 2019 to 2025

 Table of Contents

Chapter 1. Methodology and Scope
                    1.1. Market Segmentation & Scope
                    1.2. Market Definition
                    1.3. Information Procurement
                        1.3.1. Purchased Database
                        1.3.2. GVR's Internal Database
                        1.3.3. Secondary Sources & Third-Party Perspectives
                        1.3.4. Primary Research
                    1.4. Information Analysis 
                        1.4.1. Data Analysis Models
                    1.5. Market Formulation & Data Visualization
                    1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                    2.1. Market Outlook
                    2.2. Segmental Outlook
                    2.3. Competitive Insights
Chapter 3. Hair Mask Market Variables, Trends & Scope
                    3.1. Market Introduction
                    3.2. Penetration & Growth Prospect Mapping
                    3.3. Industry Value Chain Analysis
                        3.3.1. Sales/Retail Channel Analysis
                        3.3.2. Profit Margin Analysis
                    3.4. Market Dynamics
                        3.4.1. Market Driver Analysis
                        3.4.2. Market Restraint Analysis
                        3.4.3. Industry Challenges
                        3.4.4. Industry Opportunities
                    3.5. Business Environment Analysis
                        3.5.1. Industry Analysis - Porter's
                            3.5.1.1. Supplier Power
                            3.5.1.2. Buyer Power
                            3.5.1.3. Substitution Threat
                            3.5.1.4. Threat from New Entrant 
                            3.5.1.5. Competitive Rivalry
                    3.6. Roadmap of Hair mask Market
                    3.7. Market Entry Strategies 
Chapter 4. Consumer Behavior Analysis
                    4.1. Consumer Trends and Preferences
                    4.2. Factors Affecting Buying Decision 
                    4.3. Consumer Product Adoption 
                    4.4. Observations & Recommendations
Chapter 5. Hair Mask Market: Product Estimates & Trend Analysis
                    5.1. Product Movement Analysis & Market Share, 2018 & 2025
                    5.2. Thermal Steam Mask
                        5.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                    5.3. Steam-Free Mask
                        5.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 6. Hair Mask Market: Application Estimates & Trend Analysis
                    6.1. Application Movement Analysis & Market Share, 2018 & 2025
                    6.2. Individual
                        6.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                    6.3. Commercial
                        6.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 7. Hair Mask Market: Distribution Channel Estimates & Trend Analysis
                    7.1. Distribution Channel Movement Analysis & Market Share, 2018 & 2025
                    7.2. Offline
                        7.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                    7.3. Online
                        7.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 8. Hair Mask Market: Regional Estimates & Trend Analysis
                    8.1. Regional Movement Analysis & Market Share, 2018 & 2025
                    8.2. North America
                        8.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        8.2.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                        8.2.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        8.2.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        8.2.5. U.S.
                            8.2.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            8.2.5.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                            8.2.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            8.2.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                    8.3. Europe
                        8.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        8.3.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                        8.3.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        8.3.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        8.3.5. Germany
                            8.3.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            8.3.5.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                            8.3.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            8.3.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        8.3.6. U.K.
                            8.3.6.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            8.3.6.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                            8.3.6.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            8.3.6.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                    8.4. Asia Pacific
                        8.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        8.4.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                        8.4.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        8.4.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        8.4.5. China 
                            8.4.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            8.4.5.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                            8.4.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            8.4.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        8.4.6. India
                            8.4.6.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            8.4.6.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                            8.4.6.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            8.4.6.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                    8.5. Central & South America
                        8.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        8.5.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                        8.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        8.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        8.5.5. Brazil
                            8.5.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            8.5.5.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                            8.5.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            8.5.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                    8.6. Middle East & Africa (MEA)
                        8.6.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        8.6.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                        8.6.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        8.6.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        8.6.5. UAE
                            8.6.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            8.6.5.2. Market estimates and forecast, by product, 2015 - 2025 (USD Million)
                            8.6.5.3. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            8.6.5.4. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
Chapter 9. Competitive Analysis
                    9.1. Key global players, recent developments & their impact on the industry
                    9.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                    9.3. Vendor Landscape
                        9.3.1. Key company market share analysis, 2018
Chapter 10. Company Profiles
                    10.1. L'Oréal S.A.
                        10.1.1. Company Overview
                        10.1.2. Financial Performance
                        10.1.3. Product Benchmarking
                        10.1.4. Strategic Initiatives
                    10.2. Coty Inc.
                        10.2.1. Company Overview
                        10.2.2. Financial Performance
                        10.2.3. Product Benchmarking
                        10.2.4. Strategic Initiatives
                    10.3. Unilever
                        10.3.1. Company Overview
                        10.3.2. Financial Performance
                        10.3.3. Product Benchmarking
                        10.3.4. Strategic Initiatives
                    10.4. Henkel AG & Co. KGaA
                        10.4.1. Company Overview
                        10.4.2. Financial Performance
                        10.4.3. Product Benchmarking
                        10.4.4. Strategic Initiatives
                    10.5. Revlon, Inc.
                        10.5.1. Company Overview
                        10.5.2. Financial Performance
                        10.5.3. Product Benchmarking
                        10.5.4. Strategic Initiatives
                    10.6. Kao Corporation
                        10.6.1. Company Overview
                        10.6.2. Financial Performance
                        10.6.3. Product Benchmarking
                        10.6.4. Strategic Initiatives
                    10.7. Shiseido Co., Ltd.
                        10.7.1. Company Overview
                        10.7.2. Financial Performance
                        10.7.3. Product Benchmarking
                        10.7.4. Strategic Initiatives
                    10.8. The Procter & Gamble Company
                        10.8.1. Company Overview
                        10.8.2. Financial Performance
                        10.8.3. Product Benchmarking
                        10.8.4. Strategic Initiatives
                    10.9. Eva NYC
                        10.9.1. Company Overview
                        10.9.2. Financial Performance
                        10.9.3. Product Benchmarking
                        10.9.4. Strategic Initiatives
                    10.10. OLAPLEX
                        10.10.1. Company Overview
                        10.10.2. Financial Performance
                        10.10.3. Product Benchmarking
                        10.10.4. Strategic Initiatives
                    10.11. Arvazallia
                        10.11.1. Company Overview
                        10.11.2. Financial Performance
                        10.11.3. Product Benchmarking
                        10.11.4. Strategic Initiatives

List of Tables

1. Hair mask - Key market driver analysis
2. Hair mask - Key market restraint analysis
3. Global hair mask market estimates and forecast, 2015 - 2025 (USD Million)
4. Global thermal steam hair mask market estimates and forecast, 2015 - 2025 (USD Million)
5. Global steam-free hair mask market estimates and forecast, 2015 - 2025 (USD Million)
6. Global hair mask market estimates and forecast for individual use, 2015 - 2025 (USD Million)
7. Global hair mask market estimates and forecast for commercial use, 2015 - 2025 (USD Million)
8. Global hair mask market estimates and forecast through offline, 2015 - 2025 (USD Million)
9. Global hair mask market estimates and forecast through online, 2015 - 2025 (USD Million)
10. North America hair mask market estimates and forecast, 2015 - 2025 (USD Million)
11. North America hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
12. North America hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
13. North America hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
14. U.S. hair mask market estimates and forecast, 2015 - 2025 (USD Million)
15. U.S. hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
16. U.S. hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
17. U.S. hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
18. Europe hair mask market estimates and forecast, 2015 - 2025 (USD Million)
19. Europe hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
20. Europe hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
21. Europe hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
22. Germany hair mask market estimates and forecast, 2015 - 2025 (USD Million)
23. Germany hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
24. Germany hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
25. Germany hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
26. U.K. hair mask market estimates and forecast, 2015 - 2025 (USD Million)
27. U.K. hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
28. U.K. hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
29. U.K. hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
30. Asia Pacific hair mask market estimates and forecast, 2015 - 2025 (USD Million)
31. Asia Pacific hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
32. Asia Pacific hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
33. Asia Pacific hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
34. China hair mask market estimates and forecast, 2015 - 2025 (USD Million)
35. China hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
36. China hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
37. China hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
38. India hair mask market estimates and forecast, 2015 - 2025 (USD Million)
39. India hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
40. India hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
41. India hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
42. Central & South America hair mask market estimates and forecast, 2015 - 2025 (USD Million)
43. Central & South America hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
44. Central & South America hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
45. Central & South America hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
46. Brazil hair mask market estimates and forecast, 2015 - 2025 (USD Million)
47. Brazil hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
48. Brazil hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
49. Brazil hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
50. MEA hair mask market estimates and forecast, 2015 - 2025 (USD Million)
51. MEA hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
52. MEA hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
53. MEA hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
54. UAE hair mask market estimates and forecast, 2015 - 2025 (USD Million)
55. UAE hair mask market revenue estimates and forecast by product, 2015 - 2025 (USD Million)
56. UAE hair mask market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
57. UAE hair mask market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
58. Vendor landscape

List of Figures

1. Hair Mask Market snapshot 
2. Hair Mask Market segmentation & scope
3. Hair Mask Market penetration & growth prospect mapping
4. Hair mask value chain analysis
5. Hair Mask Market dynamics
6. Hair Mask Market Porter's analysis 
7. Hair Mask Market: Product movement analysis
8. Hair Mask Market: Application movement analysis
9. Hair Mask Market: Distribution channel movement analysis 
10. Hair Mask Market: Regional movement analysis