Electric Hair Brush Market Size, Share & Trends Analysis Report By Application (Professional, Personal), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2019 - 2025

Published: Aug, 2019 | Pages: 80 | Publisher: Grand View Research
Industry: Consumer Goods | Report Format: Electronic (PDF)

The global electric hair brush market size is expected to reach USD 694.1 million by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 5.4% over the forecast period. Growing importance of hair styling among millennials on account of increased number of fashion grooming videos on social media websites including Facebook, YouTube, and Pinterest is expected to remain a key factor for promoting the use of advanced products including electric hair brush. Additionally, increasing concerns over adverse effects associated with ageing on hair fall and other problems is expected to force the consumers, particularly adults to use those styling products, which reduce the occurrences of such problems.

Digitalization and increasing importance of convenience as a key buying criteria among the consumers are expected to play a crucial role in promoting the importance of technically advanced smart products. For instance, in January 2017, France-based L'Oreal introduced smart hairbrush under the brand name, Kerastase Hair Coach. The company claimed that the effective use of these products results in minimizing the risks associated with hair breakage and split ends as they contain sensors, which provide information on hair quality as well as brushing patterns.

Asia Pacific is expected to expand at the fastest CAGR of 7.2% from 2019 to 2025. This growth is attributed to increasing number of male as well as female millennials in developing countries including China and India, who are increasing spending on hair styling. Additionally, increased number of salons and beauty parlors in the aforementioned countries as a result of urbanization is expected to expand the utility of the electric hairbrush over the next few years.

Major manufacturers include Philips; Rozia; Revlon, Inc.; VEGA; L'Oreal S.A.; Corioliss; DAFNI; Gooseberry; AsaVea; MiroPure; and GLAMFIELDS. Increasing number of domestic electric hairbrush suppliers in developing economies including China and India is expected to limit the share of the premium brand owners. Manufacturers will increase their spending on the development of advanced products, which will not only provide smart features to the consumers but also offer the convenience. Additionally, increasing number of smartphone users at the global level as a result of improved network connectivity and new launches of advanced phablets and tablets are expected to force the manufacturing firms to expand their product line in e-commerce portals.

Further key findings from the report suggest:

• By application, the professional segment accounted for 70.8% share of the global revenue in 2018 owing to high ease of utility of these products among fashion experts and barbers

• The online channel is anticipated to expand at the fastest CAGR of 6.2% from 2019 to 2025

• Europe was the largest electric hair brush market, accounting for exceeding 35.0% share of the global revenue in 2018 owing to high popularity of hair straightening among millennial women in Germany and U.K.

• China and India are expected to remain lucrative markets on account of increasing population of middle-income groups at the domestic level

• Product innovation is expected to remain a key success factor among the industry participants.

 Table of Contents

Chapter 1. Methodology and Scope
                    1.1. Market Segmentation & Scope
                    1.2. Market Definition
                    1.3. Information Procurement
                        1.3.1. Purchased Database
                        1.3.2. GVR's Internal Database
                        1.3.3. Secondary Sources & Third-Party Perspectives
                        1.3.4. Primary Research
                    1.4. Information Analysis 
                        1.4.1. Data Analysis Models
                    1.5. Market Formulation & Data Visualization
                    1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                    2.1. Market Outlook
                    2.2. Segmental Outlook
                    2.3. Competitive Insights
Chapter 3. Electric Hairbrush Market Variables, Trends & Scope
                    3.1. Market Introduction
                    3.2. Penetration & Growth Prospect Mapping
                    3.3. Industry Value Chain Analysis
                        3.3.1. Sales/Retail Channel Analysis
                        3.3.2. Profit Margin Analysis
                    3.4. Market Dynamics
                        3.4.1. Market Driver Analysis
                        3.4.2. Market Restraint Analysis
                        3.4.3. Industry Challenges
                        3.4.4. Industry Opportunities
                    3.5. Business Environment Analysis
                        3.5.1. Industry Analysis - Porter's
                            3.5.1.1. Supplier Power
                            3.5.1.2. Buyer Power
                            3.5.1.3. Substitution Threat
                            3.5.1.4. Threat from New Entrant 
                            3.5.1.5. Competitive Rivalry
                    3.6. Roadmap of Electric Hairbrush Market
                    3.7. Market Entry Strategies 
Chapter 4. Consumer Behavior Analysis
                    4.1. Consumer Trends and Preferences
                    4.2. Factors Affecting Buying Decision 
                    4.3. Consumer Application Adoption 
                    4.4. Observations & Recommendations
Chapter 5. Electric Hairbrush Market: Application Estimates & Trend Analysis
                    5.1. Application Movement Analysis & Market Share, 2018 & 2025
                    5.2. Professional
                        5.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                    5.3. Personal
                        5.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 6. Electric Hairbrush Market: Distribution Channel Estimates & Trend Analysis
                    6.1. Distribution Channel Movement Analysis & Market Share, 2018 & 2025
                    6.2. Offline
                        6.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                    6.3. Online
                        6.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 7. Electric Hairbrush Market: Regional Estimates & Trend Analysis
                    7.1. Regional Movement Analysis & Market Share, 2018 & 2025
                    7.2. North America
                        7.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        7.2.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        7.2.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        7.2.4. U.S.
                            7.2.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            7.2.4.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            7.2.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                    7.3. Europe
                        7.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        7.3.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        7.3.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        7.3.4. Germany
                            7.3.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            7.3.4.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            7.3.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        7.3.5. U.K.
                            7.3.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            7.3.5.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            7.3.5.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                    7.4. Asia Pacific
                        7.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        7.4.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        7.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        7.4.4. China
                            7.4.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            7.4.4.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            7.4.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        7.4.5. India
                            7.4.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            7.4.5.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            7.4.5.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        7.4.6. Japan
                            7.4.6.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            7.4.6.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            7.4.6.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                    7.5. Central & South America
                        7.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        7.5.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        7.5.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                        7.5.4. Brazil
                            7.5.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                            7.5.4.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                            7.5.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                    7.6. Middle East & Africa (MEA)
                        7.6.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                        7.6.2. Market estimates and forecast, by application, 2015 - 2025 (USD Million)
                        7.6.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
Chapter 8. Competitive Analysis
                    8.1. Key global players, recent developments & their impact on the industry
                    8.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                    8.3. Vendor Landscape
                        8.3.1. Key company market share analysis, 2018
Chapter 9. Company Profiles
                    9.1. Philips
                        9.1.1. Company Overview
                        9.1.2. Financial Performance
                        9.1.3. Application Benchmarking
                        9.1.4. Strategic Initiatives
                    9.2. Rozia
                        9.2.1. Company Overview
                        9.2.2. Financial Performance
                        9.2.3. Application Benchmarking
                        9.2.4. Strategic Initiatives
                    9.3. L'Oréal S.A.
                        9.3.1. Company Overview
                        9.3.2. Financial Performance
                        9.3.3. Application Benchmarking
                        9.3.4. Strategic Initiatives
                    9.4. Revlon, Inc.
                        9.4.1. Company Overview
                        9.4.2. Financial Performance
                        9.4.3. Application Benchmarking
                        9.4.4. Strategic Initiatives
                    9.5. Corioliss
                        9.5.1. Company Overview
                        9.5.2. Financial Performance
                        9.5.3. Application Benchmarking
                        9.5.4. Strategic Initiatives
                    9.6. DAFNI
                        9.6.1. Company Overview
                        9.6.2. Financial Performance
                        9.6.3. Application Benchmarking
                        9.6.4. Strategic Initiatives
                    9.7. Gooseberry
                        9.7.1. Company Overview
                        9.7.2. Financial Performance
                        9.7.3. Application Benchmarking
                        9.7.4. Strategic Initiatives
                    9.8. AsaVea
                        9.8.1. Company Overview
                        9.8.2. Financial Performance
                        9.8.3. Application Benchmarking
                        9.8.4. Strategic Initiatives
                    9.9. MiroPure
                        9.9.1. Company Overview
                        9.9.2. Financial Performance
                        9.9.3. Application Benchmarking
                        9.9.4. Strategic Initiatives
                    9.10. GLAMFIELDS
                        9.10.1. Company Overview
                        9.10.2. Financial Performance
                        9.10.3. Application Benchmarking
                        9.10.4. Strategic Initiatives
                    9.11. VEGA
                        9.11.1. Company Overview
                        9.11.2. Financial Performance
                        9.11.3. Application Benchmarking
                        9.11.4. Strategic Initiatives

List of Tables

1. Electric hairbrush - Key market driver analysis
2. Electric hairbrush - Key market restraint analysis
3. Global electric hairbrush market estimates and forecast for personal applications, 2015 - 2025 (USD Million)
4. Global electric hairbrush market estimates and forecast for professional applications, 2015 - 2025 (USD Million)
5. Global electric hairbrush market estimates and forecast from offline channels, 2015 - 2025 (USD Million)
6. Global electric hairbrush market estimates and forecast through online channels, 2015 - 2025 (USD Million)
7. North America electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
8. North America electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
9. North America electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
10. U.S. electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
11. U.S. electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
12. U.S. electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
13. Europe electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
14. Europe electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
15. Europe electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
16. Germany electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
17. Germany electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
18. Germany electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
19. U.K. electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
20. U.K. electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
21. U.K. electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
22. Asia Pacific electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
23. Asia Pacific electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
24. Asia Pacific electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
25. China electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
26. China electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
27. China electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
28. India electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
29. India electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
30. India electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
31. Japan electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
32. Japan electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
33. Japan electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
34. Central & South America electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
35. Central & South America electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
36. Central & South America electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
37. Brazil electric hairbrush market estimates and forecast, 2015 - 2025 (USD Million)
38. Brazil electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
39. Brazil electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
40. Middle East & Africa electric hairbrush market estimates and forecast, 20145- 2025 (USD Million)
41. Middle East & Africa electric hairbrush market revenue estimates and forecast by application, 2015 - 2025 (USD Million)
42. Middle East & Africa electric hairbrush market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
43. Vendor landscape

List of Figures

1. Electric hairbrush market snapshot 
2. Electric hairbrush market segmentation & scope
3. Electric hairbrush market penetration & growth prospect mapping
4. Electric hairbrush value chain analysis
5. Electric hairbrush market dynamics
6. Electric hairbrush market Porter's analysis 
7. Electric hairbrush market: Application movement analysis
8. Electric hairbrush market: Distribution Channel movement analysis 
9. Electric hairbrush market: Regional movement analysis