Connected Living Room Market Size, Share & Trends Analysis Report By Device Type (Smart TVs, Smart Speakers, Gaming Consoles), By Application (Video Streaming, Audio Streaming, Gaming), And Segment Forecasts, 2019 - 2025

Published: Jun, 2019 | Pages: 164 | Publisher: Grand View Research
Industry: Electronics | Report Format: Electronic (PDF)

The global connected living room market size is projected to reach USD 70.67 billion by 2025, expanding at a CAGR of 8.6% over the forecast period, according to a new report by Grand View Research, Inc. The increasing adoption of smart TVs and smart speakers is expected to drive the growth.

The smart TVs have evolved drastically in recent years with increased connectivity and accessibility to various applications and platforms. The wireless connectivity has enlarged the televisions compatibility with a large number of complimentary devices such as smartphones and tablet PCs. This has further helped integrate various other devices with the large screen comfort of a smart TV.

The video streaming application segment is expected to lead the connected living room market over the forecast period as increasing number of households continue to subscribe for video-on-demand services. Video streaming has revolutionized the entertainment industry and video-on-demand is emerging as a potential substitute to conventional television broadcasts. At the same time, the growing trend of streaming live videos over social media and other platforms is underlining the importance of connected devices and making it evidently necessary for the masses to get acquainted with these devices. These factors are expected to continue propelling the growth of the market over the forecast period.

Asia Pacific is estimated to dominate the connected living room market over the forecast period. The number of smartphone users in the region is rising continuously as communication networks continue to strengthen and the youth population continues to increase. Moreover, the demand for smartphones, gaming consoles, and tablet PCs in the region is growing as the popularity of social media platforms among the youth population continues to grow. All these factors bode well for the regional market.

Further key findings from the study suggest:

• North America audio streaming segment was valued at USD 1.74 billion in 2018 and is expected to reach USD 3.11 billion by 2025, at a CAGR of 8.0% over the forecast period

• Canada smart speakers segment is expected to reach USD 0.11 billion by 2025, registering the highest CAGR of 12.6% from 2019 to 2025

• The launch of smart speakers with artificial intelligence that can be integrated with other devices is expected to drive the growth of the connected living room market over the forecast period

• German video streaming segment is expected to reach USD 3.60 billion by 2025

• Mexico tablets application market is expected to reach USD 0.06 billion by 2025

 Table of Contents

Chapter 1 Methodology and Scope
                   1.1 Information Procurement
                   1.2 Purchased Database
                       1.2.1 GVR's internal database
                   1.3 Research Methodology
                   1.4 Geographic Scope & Assumptions
                   1.5 Region/Country Wise Market Calculation
                       1.5.1 Region /country wise market: Base estimates
                       1.5.2 Region/country market: CAGR calculation
                   1.6 Region-based Segment Share Calculation
                   1.7 List of Primary Sources
                   1.8 List of Secondary Sources
                   1.9 List of Abbreviations
Chapter 2 Executive Summary
Chapter 3 Market Definitions
                   3.1 Market Segmentation
Chapter 4 Industry Outlook
                   4.1 Market Snapshot
                   4.2 Connected Living Room Services Market Trends
                   4.3 Connected Living Room Market
                       4.3.1 Product segment trends
                       4.3.2 Application segment trends
                       4.3.3 Sales Channel segment trends
                       4.3.4 Region segment trends
                   4.4 Value Chain Analysis
                   4.5 Market Variable Analysis
                       4.5.1 Market driver analysis
                           4.5.1.1 Increasing penetration of smartphones
                           4.5.1.2 Better confort with wireless accesibility to smart TVs
                       4.5.2 Market restraint analysis
                           4.5.2.1 Restructuring cost
                   4.6 Penetration and Growth Prospect Mapping
                   4.7 Connected Living Room Market Key Company Analysis, 2017
                   4.8 Business Environment Analysis Tool
                       4.8.1 Connected Living Room market: PEST analysis
                       4.8.2 Connected Living Room market: PORTERS analysis
Chapter 5 Connected Living Room Market: Application Segment Analysis
                   5.1 Video Streaming
                       5.1.1 Video Streaming market, 2015 - 2025 (USD Billion)
                   5.2 Audio Streaming
                       5.2.1 Audio Streaming market, 2015 - 2025 (USD Billion)
                   5.3 Gaming
                       5.3.1 Gaming market, 2015 - 2025 (USD Billion)
Chapter 6 Connected Living Room Market: Device Type Segment Analysis
                   6.1 Smart TVs
                       6.1.1 Smart TVs market, 2015 - 2025 (USD Billion)
                   6.2 Gaming Consoles
                       6.2.1 Gaming Consoles market, 2015 - 2025 (USD Billion)
                   6.3 PC/Laptop
                       6.3.1 PC/Laptop market, 2015 - 2025 (USD Billion)
                   6.4 Smart Speakers
                       6.4.1 Smart Speakers market, 2015 - 2025 (USD Billion)
                   6.5 Smartphones
                       6.5.1 Smartphones market, 2015 - 2025 (USD Billion)
                   6.5 Tablets
                       6.5.1 Tablets market, 2015 - 2025 (USD billion)
Chapter 8 Connected Living Room Market: Regional Analysis
                   8.1 North America
                       8.1.1 North America Connected Living Room market, by country, 2015 - 2025 (USD Billion)
                       8.1.2 North America Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                       8.1.3 North America Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.1.4 U.S.
                           8.1.4.1 U.S. Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.1.4.2 U.S. Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.1.5 Canada
                           8.1.5.1 Canada Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.1.5.2 Canada Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                   8.2 Europe
                       8.2.1 Europe Connected Living Room market, by country, 2015 - 2025 (USD Billion)
                       8.2.2 Europe Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                       8.2.3 Europe Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.2.4 Germany
                           8.2.4.1 Germany Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.2.4.2 Germany Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.2.5 U.K.
                           8.2.5.1 U.K. Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.2.5.2 U.K. Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.2.6 France
                           8.2.6.1 France Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.2.6.2 France Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                   8.3 Asia Pacific
                       8.3.1 Asia Pacific Connected Living Room market, by country, 2015 - 2025 (USD Billion)
                       8.3.2 Asia Pacific Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                       8.3.3 Asia Pacific Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.3.4 China
                           8.3.4.1 China Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.3.4.2 China Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.3.5 Japan
                           8.3.5.1 Japan Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.3.5.2 Japan Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.3.6 India
                           8.3.6.1 India Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.3.6.2 India Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                   8.4 Latin America
                       8.4.1 Latin America Connected Living Room market, by country, 2015 - 2025 (USD Billion)
                       8.4.2 Latin America America Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                       8.4.3 Latin America America Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.4.4 Brazil
                           8.4.4.1 Brazil Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                           8.4.4.2 Brazil Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                       8.4.5 Mexico
                           8.4.5.1 Mexico Connected Living Room market, by product 2015 - 2025 (USD Billion)
                           8.4.5.2 Mexico Connected Living Room market, by application, 2015 - 2025 (USD Billion)
                   8.5 Middle East & Africa
                       8.5.1 MEA America Connected Living Room market, by device type 2015 - 2025 (USD Billion)
                       8.5.2 MEA Connected Living Room market, by application, 2015 - 2025 (USD Billion)
Chapter 9 Company Profiles
                   9.1 Hitachi, Ltd.
                       9.1.1 Company overview
                       9.1.2 Financial performance
                       9.1.3 Product benchmarking
                       9.1.4 Strategic initiatives
                   9.2 Toshiba Corporation
                       9.2.1 Company overview
                       9.2.2 Financial performance
                       9.2.3 Product benchmarking
                       9.2.4 Strategic initiatives
                   9.3 Koninklijke Philips N.V.
                       9.3.1 Company overview
                       9.3.2 Financial performance
                       9.3.3 Product benchmarking
                       9.3.4 Strategic initiatives
                   9.4 LG Electronics
                       9.4.1 Company overview
                       9.4.2 Financial performance
                       9.4.3 Product benchmarking
                       9.4.4 Strategic initiatives
                   9.5 Motorola Mobility Holdings. Inc.
                       9.5.1 Company overview
                       9.5.2 Financial performance
                       9.5.3 Product benchmarking
                       9.5.4 Strategic initiatives
                   9.6 Panasonic Corporation
                       9.6.1 Company overview
                       9.6.2 Financial performance
                       9.6.3 Product benchmarking
                       9.6.4 Strategic initiatives
                   9.7 Netflix Inc.
                       9.7.1 Company overview
                       9.7.2 Financial performance
                       9.7.3 Product benchmarking
                       9.7.4 Strategic initiatives
                   9.8 Google Inc.
                       9.8.1 Company overview
                       9.8.2 Financial performance
                       9.8.3 Product benchmarking
                       9.8.4 Strategic initiatives
                   9.9 Apple Inc.
                       9.9.1 Company overview
                       9.9.2 Financial performance
                       9.9.3 Product benchmarking
                       9.9.4 Strategic initiatives
                   9.10 Amazon Inc.
                       9.10.1 Company overview
                       9.10.2 Financial performance
                       9.10.3 Product benchmarking
                       9.10.4 Strategic initiatives

List of Tables

TABLE 1 Global Connected Living Room market, 2015 - 2025 (USD Billion)
TABLE 2 Global Connected Living Room market estimates and forecasts by region, 2015 - 2025 (USD Billion)
TABLE 3 Global CMM market estimates and forecasts by product, 2015 - 2025 (USD Billion)
TABLE 4 Global Connected Living Room market estimates and forecasts by application, 2015 - 2025 (USD Billion)
TABLE 5 Connected living room video streaming market by region, 2015 - 2025 (USD Billion)
TABLE 6 Connected living room audio streaming market by region, 2015 - 2025 (USD Billion)
TABLE 7 Connected living room gaming market by region, 2015 - 2025 (USD Billion)
TABLE 8 Connected living room smart TV market by region, 2015 - 2025 (USD Billion)
TABLE 9 Connected living room gaming console market by region, 2015 - 2025 (USD Billion)
TABLE 10 Connected living room PC/Laptop market by region, 2015 - 2025 (USD Billion)
TABLE 11 Connected living room smart speaker market by region, 2015 - 2025 (USD Billion)
TABLE 12 Connected living room smartphone market by region, 2015 - 2025 (USD Billion)
TABLE 13 Connected living room tablets market by region, 2015 - 2025 (USD Billion)
TABLE 14 North America Connected Living Room market by country, 2015 - 2025 (USD Billion)
TABLE 15 North America Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 16 North America Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 17 U.S. Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 18 U.S. Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 19 Canada Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 20 Canada Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 21 Mexico Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 22 Mexico Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 23 Europe Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 24 Europe Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 25 Germany Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 26 Germany Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 27 U.K. Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 28 U.K. Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 29 France Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 30 France Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 31 Asia Pacific Connected Living Room market by country, 2015 - 2025 (USD Billion)
TABLE 32 Asia Pacific Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 33 Asia Pacific Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 34 China Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 35 China Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 36 Japan Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 37 Japan Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 38 South Korea Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 39 South Korea Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 40 India Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 41 India Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 42 Latin America Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 43 Latin America Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 44 Brazil Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 45 Brazil Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 46 Mexico Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 47 Mexico Connected Living Room market by application, 2015 - 2025 (USD Billion)
TABLE 48 MEA Connected Living Room market by device type, 2015 - 2025 (USD Billion)
TABLE 49 MEA Connected Living Room market by application, 2015 - 2025 (USD Billion)

List of Figures

FIG. 1 Market snapshot
FIG. 2 Market segmentation
FIG. 3 Connected Living Room - Market size and growth prospects
FIG. 4 Connected Living Room - Value chain analysis
FIG. 5 Porter's Five Forces Analysis
FIG. 6 Penetration & growth prospect mapping
FIG. 7 Porter's Five Forces Analysis
FIG. 8 Key Company Analysis, 2018
FIG. 9 Position Sensor- PEST analysis
FIG. 10 Connected Living Room market product outlook key takeaways
FIG. 11 Connected Living Room market: Device type movement analysis
FIG. 12 Connected Living Room market, 2015 - 2025 (USD Billion)
FIG. 13 Connected Living Room video streaming market, 2015 - 2025 (USD Billion)
FIG. 14 Connected Living Room audio streaming market, 2015 - 2025 (USD Billion)
FIG. 15 Connected Living Room gaming market, 2015 - 2025 (USD Billion)
FIG. 16 Connected Living Room market: Application movement analysis
FIG. 17 Connected Living Room smart TV market, 2015 - 2025 (USD Billion)
FIG. 18 Connected Living Room gaming console market, 2015 - 2025 (USD Billion)
FIG. 19 Connected Living Room PC/Laptop market, 2015 - 2025 (USD Billion)
FIG. 20 Connected Living Room smart spreaker market, 2015 - 2025 (USD Billion)
FIG. 21 Connected Living Room smartphone market, 2015 - 2025 (USD Billion) 
FIG. 22 Connected Living Room tablets market, 2015 - 2025 (USD Billion)
FIG. 23 Regional marketplace: Key takeaways
FIG. 24 Regional outlook, 2018 & 2025