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Published: Sep, 2016 | Pages:
516 | Publisher: WinterGreen Research
Industry: Technology & Media | Report Format: Electronic (PDF)
Worldwide AR markets are poised to achieve significant growth with the use of smartphone apps and headsets or glasses that are platforms to project digital information as images onto a game image or a work situation.
AR is in the early stages of an explosive growth cycle. The Pokemon Go phenomenon raid adoption raised awareness and expectation for the vision of augmented reality AR and digital enhancement of the surroundings. Digital enhancement as AR is just human explanation of our existing surroundings. Digital enhancement provides human explanations of the innate natural world and of the machines we use to perform work.
AR digital enhancement provides explanations and process predictions. Google pointed the way, as it so often does, to the AR opportunity with Google glass which failed, but spawned a large number of projects that have succeeded. All the AR vendors will reap the benefits of the Google original Google Glass huge AR marketing investment.
Augmented reality AR is set to become an indispensable part of people’s lives. AR is poised to take off as part of the much heralded Internet of things (IoT). Digital images become as much a part of the real world as the things we can touch and feel as they are integrated into everyday life. The reality is augmented by the digital images. Augmented reality is a misnomer to the extent that it implies that reality is somehow has something superimposed on it. Instead the reality exists, and the digital images blend in to enhance the experience of reality, make it more understandable or more interesting. The reality is not changed, it is not made better, it is understood better.
Use-cases for AR proliferate. Pokemon Go points the way to, illustrates, the huge game market opportunity looming on the ubiquitous smart phones.
Adoption of AR technology in the enterprise is growing. AR headsets and glasses are used in manufacturing, logistics, remote service, retail, medical, and education. One popular AR application is providing ‘see-what-I-see’ functionality, enabling off-site specialists to provide real-time guidance and expertise to troubleshoot an issue. Others superimpose process steps by step information on dials and switches in workflow situations.
Epson offers smart glasses. Augmented reality displays are being used to train technicians in common routines. It is used to provide surgical guidelines to surgeons. It is used to provide information to doctors in the operating room.
AR glasses can give employees real-time data streams layered over the real world. Security clearances can be shown. Status of machinery in a factory can be shown. Internet of Things (IoT) needs AR to use data to turn information into a decision-making tool. This will work in the manner outlined by Daqri where step by step procedure manuals are created via video or some other manner.
Then the IoT uses the step by step procedure manual to address process, to address workflow via superimposing streams of data and analytics that generate alerts from that data to provide just in time information intuitively. Alerts are generated when change is noted. Streams of information from IoT sensors are basically boring unless there is a change, unless something needs attention, hence the value of alerts.
Just as the intensive care unit did not exist in hospitals until patient monitors were invented, so also AR will leverage change and detection of change to generate alerts. Based on IoT data, alerts will usually be few and far between, but then they come, they will need attention. In this manner the digital images provided by AR leverage what we have learned from monitoring in a few specific areas like the hospital ICU and will be carried forward to every task in every human endeavor.
As price points decline, AR becomes useful. Augmented reality AR is set to become an indispensable part of people’s lives. AR is poised to take off. Digital images become as much a part of the real world as the things we can touch and feel as they are integrated into everyday life. The reality is augmented by the digital images. Augmented reality is a misnomer to the extent that it implies that reality is somehow has something superimposed on it that changes the reality. Instead the reality exists intact, and the digital images blend in to enhance the experience of reality, make it more understandable or more interesting. The reality is not changed it is not made better, it is understood better, process and workflow can be implemented in a more efficient manner.
The reality does not change with AR as it does with VR. With VR, the user is immersed in an illustion. With AR reality becomes more fully experienced, is explained better. This is a significant difference, the difference between and illusion and reality
The experience of virtual reality that is really immersive and does change the experience of reality depends on people being stable and able to center themselves back to reality after the experience fo the illusion. Augmented reality is providing a way to make what the seven senses that include vision, hearing, touch, smell more effective. The sense of reality is enhanced instead of having an illusion take over.
According to Susan Eustis, lead author of the study, “These game based and industrial end-to-end process IoT augmented reality modular AR markets are anticipated to reach $7 trillion by 2027, growing in some cases at the same pace we have seen from Pokemon Go augmented reality. Pokémon Go grew to a massive 45 million daily active users per day after two months in the market, with the market reaching $250 million for the vendor Niantic by September 2016 after two months starting from zero.”
Phenomenal growth is anticipated to come from implementation of step-by-step procedure virtual reality modules that are used to manage systems. Every business executive in the world wants to have an IT structure agile enough to manage phenomenal growth, should that be necessary, the aim is to construct augmented reality modules that address the issues brought by the Internet of Things (IoT). IoT takes the data from sensors, superimposes analytics on collected data, turns the data into information, and streams alerts back to users that need to take action.
Augmented reality enhances our sense of reality, it further explains what is going on around us, it does not support illusion, it supports getting in touch with what is real, what is really out there. Pokemon Go is so much fun because it gives us little animals, little characters to play with in our exact location, it enhances the experience of our neighborhoods. It has large beautiful birds that flap their wings and look magnificent.
The Pokemon GO characters are placed in our world, they are not crazy, they are not illusions that replace an unhappy experience of reality, or entertain with inappropriate violence, as you would find in a virtual reality game, they are friends that appear in our local life, show up in local locations where they can be caught and looked at. They become part of real life, a vital expression of reality.
Thus to say the implementations of digital imaging superimposed on reality is augmented reality misses the point, they are images that help us participate more fully in the reality around us. The augment the experience of reality, they do not change the reality itself as VR does.
Companies Profiled
Market Leaders
Niantic
Sieko Epson
Microsoft
Sony
PTC
Daqri
Google
Infinity Augmented Reality
Total Immersion
Wikitude
Bippar
Atheer
ODG
Vuzix
Market Participants
ACEP / Try Live
Apple Augmented Reality (AR)
APX Labs
Atheer
Augmate
Augmedix
Blippar
Layar
CastAR
Daqri
Esri
Essence
Facebook / Oculus
General Electric
Google
HP Aurasma
HP Autonomy
HTC
IBM Watson Augmented Reality
Infinity Augmented Reality
Intel / Recon Instruments
Kopin
Magic Leap
MDA
Merrick & Company
Microsoft
Niantic
Osterhaut Group (ODG)
Pristine
PTC Acquires Vuforia
Qualcomm
Samsung
SAP
Septentrio
Seiko Epson
Shenzhen Vigor Electronic Co.
Sigma-Aldrich
Sony Interactive Entertainment
Thermo Fisher Scientific / Life Technologies
Total Immersion
Valve Technologies
Vuzix / Intel Investment
Waygo
Wikitude
Yahoo
Yahoo / Mavens
Yahoo / Tumblr
ARLab SDKs
DroidAR Open-Source Framework
Metaio SDK
Vuforia SDK
Wikitude AR SDK
Key Topics
Augmented Reality
AR
Pokemon Go
Digital Workflow
Smart Headset
Smart Glasses
Internet of Things
Shopfloor AR
Wearable Computer
Process Image
Table of Contents Augmented Reality Augmented Reality Market Driving Forces AR Game Program Development Augmented Reality Market Shares Augmented Reality Market Forecasts 1. Augmented Reality and Map Based Gaming: Market Description and Market Dynamics 1.1 Augmented Reality and Map Based Navigation 1.1.1 Niantic Pokemon Go 1.1.2 Niantic Generating $10 Million per Day 1.2 Industrial Communicating 1.2.1 Augmented Reality Communication Market Driving Forces 1.2.2 Remote Telepresence Healthcare Diagnosis and Treatment 1.2.3 Manufacturing and Engineering Uses Monitoring and Telepresence to Achieve Remote Repairs 1.2.4 Local Law Enforcement, Border Patrol, and First Responder Markets Entering A New Era 1.3 Industry Wearable Computing 1.3.1 Industrial Logistics Robotic Market Driving Forces 1.3.2 Robots Set To Bring A New Industrial Revolution 1.4 Augmented Reality Platforms for HealthCare Improve the Quality Of Life 1.4.1 Tele-Medicine and M-Health Market Driving Forces 1.4.2 Real-Time Monitoring Of Physiological Data 1.4.3 PTT Push Telemedicine 1.4.4 M-Health and Tele-Medicine Market Convergence 1.5 Augmented Reality (AR) Is Overlaying Pieces Of A Virtual World Over The Real World 1.5.1 Augmented Reality Represents Data Analytics and Human Computer Interfaces 1.5.2 Augmented Reality Apps 1.5.3 Virtual Reality (VR) and Augmented Reality (AR) Compared 1.5.4 Virtual Reality (VR) 1.5.5 Augmented Reality (AR) 2. Augmented Reality Market Shares and Forecasts 2.1 Augmented Reality 2.1.1 Augmented Reality Market Driving Forces 2.1.2 AR Game Program Development 2.2 Augmented Reality Market Shares 2.2.1 Augmented Reality (AR) Market Shares 2015 2.2.2 AR Components, Sensors, Processors, And Displays 2.2.3 Niantic 2.2.4 Darqi Augmented Reality Leverages Smartphones 2.2.5 Vuforia 2.2.6 Samsung 2.2.7 MDA Geospatial - International 2.2.8 Total Immersion Most Widely Used Commercial AR SDK 2.2.9 Seiko Epson 2.2.10 Google Glass 2.2.11 Microsoft 2.2.12 Intel / Recon 2.2.13 APX Labs 2.2.14 APX Labs Smart Glasses 2.2.15 HP Aurasma Boosts Scalability and Performance for Augmented Reality with HP Cloud 2.2.16 Blippar 2.2.17 PTC 2.2.18 Mojang Minecraft 2.2.19 Valve Social Entertainment Platform 2.3 Augmented Reality Market Forecasts 2.3.1 Augmented Reality (AR) Segment Analysis 2.3.2 Augmented Reality Segment Analysis, AR Smart Phone Game, AR Headset Games, AR Industrial Headset, And AR Industrial Smart Glasses, Units 2.3.3 Augmented Reality (AR) Smart Phone Game Forecasts 2.3.4 AR Headset and Wrist Games 2.3.5 Augmented Reality AR Industrial Smart Glasses Forecasts 2.3.6 Augmented Reality AR Industrial Headset Forecasts 2.3.7 Venture Investment in Augmented Reality 2.3.8 Augmented Reality Leverages AWS Cloud IT 2.3.9 Augmented Reality IT Infrastructure Needs To Further Evolve 2.3.10 Augmented Reality in Logistics 2.3.11 Augmented Reality in Communication and Collaboration In Business-To-Business Sectors 2.3.12 Augmented Reality in the Retail Business 2.3.13 Augmented Reality to Enhance Shopping Experience Online 2.3.14 Augmented Reality (AR) Gateway To Module Control Of Information 2.3.15 Augmented Reality Remote Sensing and Communication Agricultural Applications 2.3.16 Augmented Reality Step-by-Step, End-to-End Work Process for Government Infrastructure Projects 2.3.17 Augmented Reality Remote Sensing for Oil Spill Applications 2.3.18 Military Use Of Augmented Reality 2.3.19 Augmented Reality Mining Applications 2.4 Augmented Reality Use of Drones in GIS 2.5 GIS: Augmented Reality Automatic Translation 2.5.1 GIS Market Growth 2.6 IOT 2.7 Virtual Reality Market 2.8 Augmented Reality Pricing 2.8.1 Headset Pricing 2.8.2 Wikitude SDK Pricing 2.8.3 Epson Augmented Reality Glasses $700 2.9 Augmented Reality Regional Analysis 2.9.1 US Augmented Reality 3. Augmented Reality and Map Based Gaming Product Description 3.1 Pokémon GO 3.1.1 Niantic Pokemon GO Map 3.1.2 Niantic Gym Battles and Gym Defense 3.1.3 Niantic Ingress 3.1.4 Niantic Ingress XM Anomaly 3.1.5 Niantic FieldTrip 3.1.6 Niantic Pokemon Go Location Data 3.1.7 Pokemon Blog, Getting Ready to GO: Plotting a Route 3.1.8 Pokémon Go Real-World, Augmented Reality (AR) Game 3.2 Microsoft / Mojang Minecraft 3.2.1 Microsoft / Mojang Minecraft Versions 3.2.2 Microsoft Mixed Reality Visor 3.2.3 Microsoft Immersive AR System is HoloLens 3.2.4 Microsoft Mixed-Reality Roadmap 3.3 Sony PlayStation VR 3.3.1 Sony Playstation VR Gaming and Entertainment 3.3.2 Sony Playstation VR Games 3.4 Total Immersion 3.5 ACEP TryLive 3.6 Magic Leap 3.6.1 Magic Leap Currency in MR Technology Communicates Experience 3.6.2 Magic Leap Synthetic Realities 3.6.3 Magic Leap Virtual, Mixed, Augmented Reality Real Worlds 3.6.4 Magic Leap Virtual Reality 3.6.5 Magic Leap Augmented Reality 3.6.6 Magic Leap Mixed Reality 3.6.7 Magic Leap Augmented Reality Entertainment Content 3.6.8 Magic Leap Emotional Impact 3.7 Shaper Origin Power Tool 3.8 Facebook Oculus type-02.png 3.8.1 Facebook / Oculus Rift 3.8.2 Facebook Oculus Touch 3.8.3 Facebook Messaging 3.8.4 Facebook Messenger 3.8.5 Video Calling in Facebook Messenger 3.8.6 Facebook WhatsApp Target Markets 3.8.7 Facebook WhatsApp Advertising Positioning 3.8.8 Facebook WhatsApp User Base for Android 3.8.9 Facebook WhatsApp User Base for iPhone 3.8.10 Facebook Oculus Virtual Reality Technology 3.8.11 Facebook Oculus Rift Experience of Immersion 3.9 Apple 3.10 HTC Vive 3.10.1 HTC Vive / Valve SteamVR 3.10.2 HTC Gallery: Call of the Starseed 3.10.3 HTC Hover Junkers 3.10.4 HTC theBlu: Encounter 3.11 Samsung Gear VR Powered by Oculus 3.11.1 Samsung Gear VR Apps 3.12 Merge VR Goggles 3.13 Google 3.14 Meta 3.15 DAQRI 3.15.1 Daqri Smart Helmet™ Integration 3.15.2 Daqri Human Computer Interface 3.15.3 Daqri Melon™ Headband 3.15.4 Daqri 4D Work Instructions 3.15.5 Daqri Thermal Vision 3.15.6 DAQRI Smart Helmet™ Applications 3.15.7 Daqri 4D Studio™ Platform for Capturing Workflow Context 3.15.8 Data Visualization 3.15.9 Daqri Remote Expert 3.15.10 DAQRI Smart Helmet Ambient AR 3.16 MDA Geospatial - International 3.16.1 MDA Satellite Imagery 3.16.2 MDA RADARSAT-2 Telemetry 3.16.3 MDA Elevation Modeling 3.16.4 MDA InSAR 3.16.5 MDA Mapping 3.16.6 MDA Satellite Access Services 3.17 Merrick & Company GIS 3.17.1 Merrick GIS Better Record Keeping 3.17.2 Merrick Managing Geographically 3.18 Esri ArcGIS 3.18.1 Esri World Geocoder 3.18.2 Esri ArcGIS Online 3.18.3 Esri ArcGIS for Desktop 3.18.4 Esri ArcGIS Transforms Data into Actionable Information 3.19 GE Grid Solutions Geospatial Systems 3.19.1 GE Grid Solutions Telecommunications Solution 3.19.2 GE Grid Solutions Smallworld Electric Office 3.19.3 GE Grid Solutions Smallworld and Google Maps 3.19.4 GE Grid Solutions MapField FieldSmart 3.20 Septentrio GIS 3.20.1 Septentrio GIS 3D Picture Represents Augmented Reality When Geological Charts, Soil Surveys, And Piping Networks Are Supported To Create Rich Visualization 3.20.2 Septentrio PinPoint-GIS 3.20.3 Septentrio Altu NR2 3.20.4 Septentrio Altus GeoPod 3.20.5 Septentrio AsteRx-m UAS 3.20.6 Septentrio GNSS Receivers 3.21 Augmented Reality and Virtual Reality Glasses 3.21.1 AR Glasses Optical Qualities 3.22 Vuzix Augmented Reality 3.23 Epson Moverio AR Smart Glasses 3.23.1 Epson's Moverio GoInStore Uses AR Integrate Online And In-Store Experience 3.23.2 Epson Augmented Reality Technology 3.23.3 Epson Retail Augmented Reality Glasses Wi-Fi Connectivity 3.24 PTC Vuforia 3.24.1 Vuforia VuMark™ 3.24.2 Vuforia Universal Windows Platform & HoloLens 3.24.3 Vulforia Guided Step-By-Step Instructions For Products Or Machinery 3.24.4 Vuforia Cloud Recognition Web API 3.24.5 Vuforia Android SDK: Android Camera Access 3.24.6 Vuforia iOS SDK High Resolution Camera View 3.25 Google Glass Enterprise Edition 4. Augmented Reality Research and Technology 4.1 Augmented Reality 4.1.1 Niantic Pokemon Go 4.1.2 Niantic Pokémon GO App Trainers 4.2 Augmented Reality Business Vertical Solutions 4.2.1 Integrate Augmented Reality with Camera Feed 4.2.2 Moverio BT-200 4.3 Virtual Reality Technology 4.3.1 Components of Virtual Reality Presence 4.4 Augmented Reality Technology: Niantic Gets the First Win 4.4.1 Total Immersion Augmented Reality 4.5 ARLab SDKs 4.6 DroidAR Open-Source Framework 4.7 Metaio SDK 4.8 Vuforia SDK 4.9 Wikitude AR SDK 5. Augmented Reality Company Profiles 5.1 ACEP / Try Live 5.2 Apple Augmented Reality (AR) 5.2.1 Apple Mobile Communication And Media Devices 5.2.2 Apple Business Strategy 5.2.3 Apple Product Introductions 5.2.4 Apple Acquires Metaio 5.2.5 Apple Second Quarter 2016 Revenue 5.2.6 Apple iPhone Sales 5.2.7 Apple HomeKit 5.2.8 Apple Watch Pokemon GO 5.3 APX Labs 5.4 Atheer 5.5 Augmate Enterprise IT Deploys Smart Glasses 5.6 Augmedix 5.7 Blippar 5.7.1 Layar 5.8 CastAR 5.9 Daqri 5.9.1 Daqri 5.9.2 DAQRI Human-Machine Interface: Changing Work 5.9.3 Darqi Augmented Reality Leverage Smartphones 5.9.4 Darqi Augmented Reality on the Shopfloor 5.10 Esri 5.10.1 Esri GIS 5.11 Essence 5.11.1 Essence, Privately Held, Global Company 5.12 Facebook / Oculus 5.12.1 Facebook Oculus Rift Experience of Immersion 5.12.2 Facebook Oculus Virtual Reality Technology 5.12.3 Facebook Messaging 5.12.4 Facebook Messenger 5.12.5 Facebook Messenger Video Calling 5.12.6 Facebook Whatsapp 5.12.7 Facebook Core App WhatsApp 5.12.8 Facebook WhatsApp Target Markets 5.12.9 Facebook WhatsApp Advertising Positioning 5.12.10 Facebook WhatsApp View of Advertising 5.12.11 Facebook WhatsApp User Base for Android 5.12.12 Facebook WhatsApp User Base for iPhone 5.12.13 Facebook Instagram 5.12.14 Facebook Instagram Boomerang 5.12.15 Post to Facebook and Windows Live 5.12.16 Facebook WhatsApp 5.12.17 Facebook App Draining Smart Phone Batteries 5.12.18 Facebook Revenue 5.12.19 Facebook Revenue 5.12.20 Facebook Revenue Growth Priorities: 5.12.21 Facebook Average Revenue Per User ARPU 5.12.22 Facebook Geographical Information 5.12.23 Facebook Creating Better Ads 5.12.24 Facebook Next Generation Services 5.12.25 Facebook Platform 5.12.26 Facebook Free Basics 5.12.27 Facebook AI 5.13 GE Grid Solutions 5.13.1 General Electric 5.13.2 General Electric Agreement to Sell the Appliances Business to Qingdao Haier Co., Ltd. (Haier) 5.13.3 GE Capital Exit Plan 5.13.4 General Electric Acquisition of Alstom's Thermal, Renewables and Grid Businesses. 5.13.5 GE Healthcare 5.13.6 GE Capital Exit Plan 5.14 Google 5.14.1 Google Daydream 5.14.2 Google Daydream Partners 5.14.3 Google Search Technology 5.14.4 Google Recognizes World Is Increasingly Mobile 5.14.5 Google Nest 5.14.6 Google / Nest Protect 5.14.7 Google / Nest Safety History 5.14.8 Google / Nest Learning Thermostat 5.14.9 Google Chromecast 5.15 HP Aurasma Boosts Scalability and Performance for Augmented Reality with HP Cloud 5.15.1 HP Aurasm Disney Frozen Summer 5.15.2 HP Autonomy 5.16 HTC 5.17 IBM Augmented Reality 5.17.1 IBM AR / Tesco Product Database 5.17.2 IBM Watson Augmented Reality 5.18 Infinity Augmented Reality 5.19 Intel / Recon Instruments 5.19.1 Intel / Recon Wearable-Technology Solution For Enterprises 5.19.2 Intel Recon APX Skylight Software Platform 5.20 Kopin 5.20.1 Kopin Second Quarter Q2 2016 Revenue 5.20.2 Kopin Jet Advanced Pilot Helmet Mounted Display (HMD) 5.20.3 Kopin Sale of Korean Property 5.20.4 Kopin Transmissive AMLCDs and Reflective LCOS Micro-Display ASICs 5.20.5 Kopin Consumer Wearable Device Applications 5.20.6 Kopin Wearable Device Military and Enterprise Customers 5.20.7 Kopin Optical Lenses and Backlights 5.20.8 Kopin Whisper Chip 5.20.9 Kopin Headset Systems 5.20.10 Kopin Competition 5.21 Magic Leap 5.21.1 Magic Leap $793.5 Million In New Funding 5.21.2 Magic Leap Investors 5.22 MDA 5.22.1 MDA Markets 5.23 Merrick & Company 5.24 Microsoft 5.24.1 Microsoft / Mojang AB Minecraft 5.24.2 Microsoft Reportable Segments 5.24.3 Skype and Microsoft 5.24.4 Microsoft / Skype / GroupMe Free Group Messaging 5.24.5 Microsoft SOA 5.24.6 Microsoft .Net Open Source 5.25 Niantic, Inc. 5.25.1 Niantic Ingress 5.25.2 Niantic Revenue 5.25.3 Nintendo Participation in Pokemon Go 5.25.4 Niantic Pokemon Go Revenue 5.25.5 Niantic Pokemon GO Map Based Game 5.25.6 Niantic Labs and Nintendo Pokémon Go US launch 5.25.7 Niantic Augmented Reality 5.25.8 Niantic Pokémon Go Exploration Game Designed To Get Players Walking Outside 5.26 Osterhaut Group (ODG) 5.26.1 Osterhaut ODG R-7 Smart Glasses Display 5.26.2 Osterhaut ODG R-7 Smart Glasses Positioning 5.26.3 ODG Partners 5.26.4 Osterhaut Smart Glasses Technology 5.26.5 Osterhaut ODG Integrated Advanced Technologies 5.26.6 Osterhaut Smart Glasses Price 5.26.7 Osterhaut Smart Glasses Performance 5.27 Pristine 5.28 PTC 5.28.1 PTC Acquires Vuforia 5.28.2 PTC Revenue and Ecosystem 5.29 Qualcomm 5.29.1 Qualcomm Augmented Environments Lab (AEL) Website 5.30 Samsung 5.30.1 Samsung Group Moves Toward QLED Displays 5.30.2 The Samsung Philosophy 5.30.3 Samsung Values 5.30.4 Samsung Vision 2020 5.30.5 Samsung Electronics 5.30.6 Samsung Finds Talent And Adapts Technology To Create Products 5.30.7 Samsung Adapts to Change, Samsung Embraces Integrity 5.30.8 Samsung Telecom Equipment Group 5.30.9 Samsung Memory Over Logic 5.31 SAP 5.32 Septentrio 5.32.1 Septentrio Industries 5.32.2 Septentrio Pinpoint GIS 5.33 Seiko Epson 5.33.1 Seiko Epson Information-Related Equipment Business Segment 5.33.2 Seiko Epson Visual Communications Business 5.33.3 Epson Smart Glasses 5.34 Shenzhen Vigor Electronic Co. 5.35 Sigma-Aldrich 5.35.1 Sigma-Aldrich Life Science and High Technology 5.35.2 Sigma-Aldrich Photophysics 5.35.3 Sigma-Aldrich Qdot® Nanocrystal Structure 5.35.4 Sigma-Aldrich Relative Size of a Qdot® Nanocrystal 5.35.5 Sigma-Aldrich Qdot® Bioconjugates 5.35.6 Sigma-Aldrich Applications for Qdot® Nanocrystals 5.36 Sony 5.36.1 Sony Playstation Eye Webcam - USB 2.0 5.36.2 Sony SNC-EP520 36x Day/Night IP PTZ Camera 5.36.3 Sony Interactive Entertainment 5.37 Thermo Fisher Scientific / Life Technologies 5.37.1 Thermo Fisher Scientific Inc. (NYSE: TMO Revenue for the Second Quarter of 2015 5.37.2 Thermo Fisher Scientific / Life Technologies 5.38 Total Immersion 5.38.1 Total Immersion Transformational Selling Tool 5.38.2 Total Immersion 5.39 Valve 5.39.1 Valve Games 5.39.2 Valve Social Entertainment Platform 5.39.3 Valve Technologies 5.40 Vuzix 5.40.1 Vuzix Intel Investment 5.40.2 Vuzix Augmented Reality (AR) M100 Smart Glasses Eyewear 5.40.3 Vuzix Revenue 5.41 Waygo Waygo 5.42 Wikitude 5.43 Yahoo 5.43.1 Yahoo Revenue 5.43.2 Yahoo Mavens Revenue 5.43.3 Yahoo Mavens Mobile Revenue 5.43.4 Yahoo Mavens Search Revenue 5.43.5 Yahoo Tumblr 5.43.6 Yahoo Tumblr Sponsored Posts 5.43.7 Yahoo Tumblr Sponsored Day 5.43.8 Yahoo Tumblr Use Case 5.43.9 Yahoo Display Revenue 5.43.10 Yahoo Display Metrics 5.43.11 Yahoo / Microsoft 5.43.12 Yahoo / Google 5.43.13 Yahoo / Tumblr 5.44 Augmented Reality Companies
List of Tables and Figures Table ES-1 Augmented Reality Workflow Market Driving Forces Table ES-2 Augmented Reality and Smart Phone Augmented Reality Game Market Shares, Dollars, Worldwide, Third Quarter 2016 Figure ES-3 Augmented Reality (AR) Forecasts, Dollars, Worldwide, 2016-2022 Figure 1-1 Niantic Pokemon GO Table ES-1 Augmented Reality Device Principal Market Factors Table ES-2 Augmented Reality Step-by-Step, End-to-End Work Process Intervention Market Driving Forces Table ES-3 Augmented Reality Communication Market Driving Forces Table ES-4 Law Enforcement Robotics Market Factors Table ES-1 Robot Market Driving Forces Table ES-2 Robots Bring A New Industrial Revolution Table ES-1 Factors Driving Tele-Medicine Adoption Table ES-2 Tele-medicine Clinical Results Table ES-3 Tele Health Monitoring Problem Solution Aspects Table 2-1 Augmented Reality Workflow Market Driving Forces Table 2-2 Augmented Reality and Smart Phone Augmented Reality Game Market Shares, Dollars, Worldwide, Third Quarter 2016 Figure 2-3 Augmented Reality (AR) Market Shares, Dollars, Worldwide, 2015 Table 2-4 Augmented Reality Products Market Shares, Dollars, Worldwide, 2015 Table 2-5 Vuforia SDK Tool Customers Figure 2-6 Mojang Minecraft Figure 2-7 Augmented Reality (AR) Forecasts, Dollars, Worldwide, 2016-2022 Table 2-8 Augmented Reality (AR), Dollars, Worldwide, 2016 - 2022 Table 2-9 Augmented Reality Segment Analysis, AR Smart Phone Game, AR Headset Games, AR Industrial Headset, and AR Industrial Smart Glasses, Dollars, Worldwide, 2016-2022 Table 2-10 Augmented Reality Segment Analysis, AR Smart Phone Game, AR Headset Games, AR Industrial Headset, and AR Industrial Smart Glasses, Units, Worldwide, 2016-2022 Figure 2-11 Augmented Reality (AR) Smart Phone Game Forecasts, Dollars, Worldwide, 2016-2022 Figure 2-12 AR Headset and Wrist Games Figure 2-13 Microsoft HoloLens Figure 2-14 Microsoft Meta 2 Head-Mounted Display Headset Figure 2-15 Epson MOVERIO BT-300 Smart Glasses Figure 2-16 Epson MOVERIO BT-2000 Smart Headset Figure 2-17 Smart Glasses Built For The Industrial Workplace Figure 2-18 Augmented Reality AR Industrial Smart Glasses Forecasts, Dollars, Worldwide, 2016-2022 Figure 2-19 Augmented Reality AR Industrial Headset Forecasts, Dollars, Worldwide, 2016-2022 Figure 2-20 American Apparel Shopping Assistant App Table 2-21 Daqri 4D Studio™ Platform for Capturing Workflow Context Functions Table 2-22 AR and VR Technology Components Figure 2-23 HTC Vive - Virtual Reality Headset Figure 2-24 Epson - Augmented Reality Headset Figure 2-25 Augmented Reality (AR) Regional Market Segments, Dollars, 2015 Table 2-26 Augmented Reality Regional Market Segments, 2015 Figure 3-1 Pokémon GO Localized to Backyard Figure 3-2 Niantic Pokemon GO Map Table 3-3 Pokemon Go Tools and Maps Figure 3-5 Niantic Ingress Mysterious Energy Force Figure 3-6 Niantic FieldTrip Figure 3-7 PokeVision Local Mapping of Pokemon Figure 3-8 PokeVision Local Google Mapping of Pokemon on Smartphone Figure 3-9 Alternate Pokemon Suburban Routes Figure 3-10 Alternate Pokemon City Routes Figure 3-11 Alternate Pokemon Forest Routes Figure 3-12 Alternate Pokemon Waterside Routes Figure 3-13 Alternate Pokemon Mountains and Highlands Routes Table 3-14 Pokemon Go Game Rules Figure 3-15 Microsoft / Mojang Minecraft Figure 3-16 Microsoft HoloLens Immersive AR Figure 3-17 Microsoft Mixed-Reality Roadmap Figure 3-18 Sony’s PlayStation VR Figure 3-19 Sony Playstation VR Figure 3-20 Sony Playstation VR Games Table 3-21 Sony PlayStation®VR Full Specifications Figure 3-22 Magic Leap Synthetic Digital Images Figure 3-23 Magic Leap Subject of Wired Article Table 3-24 Magic Leap Currency in MR Technology Communicates Experience Table 3-25 Magic Leap Shifts MR Technology to Experience from Consumption Of Information Figure 3-26 Magic Leap Real Virtual Worlds Figure 3-27 Magic Leap Augmented Reality Figure 3-28 Magic Leap Mixed Reality Figure 3-29 Shaper Origin Power Tool Uses Machine Vision to Make Perfect Cuts Figure 3-30 Oculus Rift Figure 3-31 Facebook Oculus Rift Figure 3-32 Facebook Oculus Touch Figure 3-33 Facebook Messenger Figure 3-34 Video Face to Face Conversations in Facebook Messenger Figure 3-35 Video Calling in Facebook Messenger Figure 3-36 HTC Vive Figure 3-37 HTC Vive Pre Immersive VR Figure 3-38 Samsung Gear VR Figure 3-39 Samsung Gear VR Ambient VR Table 3-40 Samsung Gear VR Apps Figure 3-41 Merge VR Goggles Figure 3-42 Google Daydream VR Platform Figure 3-43 Google Cardboard Figure 3-44 Daqri Helmet Based Augmented Reality for Workers Figure 3-45 Daqri Melon™ Headband Figure 3-46 Daqri Thermal Vision Figure 3-47 Daqri Visual Inertial Navigation Figure 3-48 Daqri Spectacle™ Reads Gauges, Importing Analog Information As Digital Figure 3-49 Daqri Spectacle™ Reads Analog Gauges, Digitzing Information Table 3-50 Daqri 4D Studio™ Platform for Capturing Workflow Context Features Table 3-51 Daqri 4D Studio™ Platform for Capturing Workflow Context Functions Figure 3-52 Data Visualization Gives Users Distributed Information And Situational Awareness Figure 3-53 DAQRI Smart Helmet Ambient AR Table 3-54 MDA’s Geospatial Services (MDA) Functions Table 3-55 MDA Geospatial Solution Target Markets Table 3-56 MDA Services Figure 3-57 MDA RADARSAT-2 Telemetry Figure 3-58 MDA Elevation Modeling Figure 3-59 MDA InSAR Figure 3-61 MDA Satellite Access Services Figure 3-62 Esri ArcGIS Table 3-63 Esri World Geocoder for ArcGIS Key Capabilities Table 3-64 Septentrio IoT Mapping Can Use Augmented Reality Figure 3-65 Septentrio PinPoint-GIS Table 3-66 Septentrio PinPoint-GIS Key Features Figure 3-67 Septentrio Altus GeoPod Figure 3-68 Septentrio AsteRx-m UAS Figure 3-69 Osterhout Smart Glasses Table 3-70 Epson MOVERIO BT-200 and BT-300 smart glasses Augmented Reality Features Table 3-71 Epson MOVERIO BT-200 Augmented Reality Smart Glasses Table 3-72 Epson MOVERIO BT-300 Smart Glasses Augmented Reality Features Figure 3-73 Epson MOVERIO BT-300 Augmented Reality Smart Glasses Figure 3-74 Epson's Moverio Dawsons Music uses GoInStore to Show Online Customers The Instruments In The Stores Table 3-75 Epson Retail Augmented Reality Glasses Technology Functions Figure 3-76 Vuforia Augmented Reality Brand Users Figure 3-77 Vuforia VuMark Examples Figure 3-78 Vuforia Supports x86 and Intel-Based Devices Table 3-79 PTC Vuforia Features Figure 4-1 Augmented Reality Figure 4-2 Pokemon Go Game Elements Figure 4-3 Integrate Augmented Reality With Personally Generated Video Figure 4-4 CastAR Comprised Of Glasses And A Surface Table 4-5 Components of Virtual Reality Presence Table 4-6 VR and AR platform Functions Figure 4-7 Digi-Capital VR and AR Platform Benchmarks Table 5-1 ACEP / TryLive Market Positioning Figure 5-2 Apple Augmented Reality Patent Image Figure 5-3 Atheer AiR Smart Glasses Figure 5-4 Augmate Device Management Solution Table 5-5 Layar SDK Features Figure 5-6 DAQRI Human-Machine Interface: Changing Work Figure 5-7 Darqi Regional Presence Figure 5-8 Darqi AR Helmets Table 5-9 Companies Testing Darqi Augmented Reality on the Shopfloor Figure 5-10 Facebook Messenger Figure 5-11 Video Face to Face Conversations in Facebook Messenger Figure 5-12 Video Calling in Facebook Messenger Figure 5-13 Instagram Images Figure 5-14 Instagram Distributors Figure 5-15 Facebook Instagram Boomerang Creative Photography Figure 5-16 Facebook Instagram Boomerang Video Can Be Viewed On The Smartphone Figure 5-17 General Electric Major Portfolio Changes Figure 5-18 GE Technology, Research, and Leadership Portfolio Figure 5-19 Google Daydream Virtual Reality Figure 5-20 Google / Nest Learning Thermostat Figure 5-21 HP Aurasma Customer Base Examples Table 5-22 Intel Recon Jet Wearable Computer Functions Table 5-23 Intel Recon Jet Wearable Computer Workplace Functions Figure 5-24 Magic Leap Augmented Reality Table 5-25 Magic Leap Partners Working On Platform Hardware And Content Table 5-26 Microsoft Productivity and Business Processes Segment Table 5-27 Microsoft Intelligent Cloud Segment Figure 5-28 Microsoft / Skype / GroupMe Free Group Messaging Table 5-29 Microsoft Service Orientated Architecture SOA Functions Figure 5-30 Niantic Pokemon GO Figure 5-31 Niantic Mobile Revenue Income From Google Play Store. Table 5-32 Niantic Pokemon Go Augmented Reality Strengths Table 5-33 Niantic Pokemon Go Augmented Reality Challenges Figure 5-34 Niantic Pokemon GO Screen Sets Figure 5-35 Niantic Pokemon GO Map Based Game Table 5-36 Osterhaut ODG R-7 Smart Glasses Component Technologies Figure 5-37 PTC Vuforia Ecosystem Figure 5-38 Samsung Gear VR Ambient VR Figure 5-39 Samsung Values Figure 5-40 Samsung Vision Table 5-41 Septentrio Industry GNSS Positioning Figure 5-42 Epson MOVERIO BT-300 Smart Glasses Figure 5-43 Epson MOVERIO BT-2000 Smart Headset Figure 5-44 Epson MOVERIO BT-2000 Smart Glasses Built For The Industrial Workplace Figure 5-46 Sigma-Aldrich Qdot® Nanocrystal structure of a Conjugate Figure 5-47 Tuneability of Qdot® Sigma-Aldrich Nanocrystals Figure 5-48 Multicolor Immunofluorescence Imaging With Qdot® Secondary Antibody Conjugates Figure 5-49 Sony Playstation Eye Webcam - USB 2.0 Figure 5-50 Thermo Fisher Scientific QDot Products Table 5-51 Life Technologies Corporation Qdot® Nanocrystal Applications Table 5-52 Total Immersion Transformational Selling Tool Functions Table 5-53 Total Immersion TryLive Retail Cloud-Based Augmented Reality Solution Functions Table 5-54 Valve Games and Puzzlers
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