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4K Set-top Box (STB) Market Analysis by Product (Internet Protocol Television [IPTV], Satellite, Digital Terrestrial Television [DTT], Over The Top [OTT], Hybrid) and Segment Forecasts To 2024

Published: Aug, 2016 | Pages: 85 | Publisher: Grand View Research
Industry: Technology & Media | Report Format: Electronic (PDF)

The global 4K Set-top Box (STB) market size is projected to reach USD 7.18 billion by 2024, as per a new report by Grand View Research, Inc. The growing inclination of the global public towards ultra-high definition video viewing can be attributed as a major reason for the 4K STB market growth.

The demand for media-rich home entertainment services among consumers is increasing and is anticipated to fuel market growth. The growth is further fostered by favorable government initiatives, large-scale digitization programs, and mandatory installation of set top boxes. Improved standard of living owing to increased purchasing power is positively impacting the industry growth.

The initiatives undertaken by the Federal Communications Commission for supporting third party STB manufacturers is paving the way for the expansion of the Ultra High-Definition (UHD) STB industry. The market is anticipated to gain traction in Asia Pacific owing to the strong presence of low-cost set top box manufacturers, especially in countries such as Korea, Taiwan, and China.

The increasing penetration of 3D and 4K TVs and escalating demand for large screen displays are fueling the demand for Ultra High-Definition (UHD) STBs. Smart features such as STB operability through voice commands given by Remote Control Unit (RCU) is garnering high potential. The computational capabilities of STBs in combination with the advent of quality standards to satiate growing customer expectations have culminated in the STB market growth.

Further key findings from the report suggest:

Internet Protocol Television (IPTV) 4K STBs accounted for over 20% of the market share in 2015 and are expected to witness considerable growth over the forecast period. Increasing broadband penetration can be attributed as the major reason for the rise in the market share of IPTV 4K Set-top Box devices. The IPTV set top box product segment is projected to gain traction owing to benefits such as integration of TV, PC, home phone, and wireless devices offering a high quality of viewing experience to the end-users.

The Asia Pacific 4K STB market was valued at over just over USD 50 million in 2015 and is projected to witness high growth over the next eight years. India is poised to emerge as a lucrative market for UHD STBs with the country expected to witness a CAGR substantially higher than the regional average. Several DTH operators such as Tata Sky, Videocon, and Airtel have launched UHD STBs and are attempting to achieve a higher rural penetration with affordable regional packages.

Key industry participants include ZTE Corporation, SAGEMCOM, Arion Technology, Roku Inc., and Infomir LLC. Manufacturers are emphasizing on UHD STBs incorporated with interactive 4K content to gain a competitive edge in the industry.

Technology giants such as Apple Inc. have managed to make their mark in this competitive industry. The Apple TV device aids the streaming of (Over-The-Top) OTT content and other videos over the internet. The launch of advanced OTT devices such as Google Inc.’s Chromecast media streaming device and Amazon’s Fire TV STBs have opened up new avenues in the industry.
 Table of Contents

Chapter 1. Methodology and Scope
                       1.1. Research Methodology
                       1.2. Research Scope & Assumption
                       1.3. List of Data Sources

Chapter 2. Executive Summary
                       2.1. 4K Set Top Box (STB) - Industry snapshot and key buying criteria, 2013 - 2024

Chapter 3. 4K STB Industry Outlook
                       3.1. Market segmentation
                       3.2. Market size and growth prospects
                       3.3. 4K STB value chain analysis
                          3.3.1. Vendor landscape
                       3.4. 4K STB market dynamics
                          3.4.1. Market driver analysis
                                3.4.1.1. Rising demand for high quality at-home entertainment
                                3.4.1.2. Reducing prices of smart TVs and increasing availability of UHD channels
                          3.4.2. Market restraint analysis
                                3.4.2.1. Patented concomitant technologies
                                3.4.2.2. Lack of high speed internet and data storage infrastructure
                       3.5. Key opportunities prioritized
                       3.6. Industry analysis - Porter's
                       3.7. 4K STB- Key competitor analysis, 2015
                          3.7.1. Market strategy overview
                       3.8. 4K STB market PESTEL analysis, 2015

Chapter 4. 4K STB Product Outlook
                       4.1. Internet Protocol Television (IPTV)
                          4.1.1. Global market estimates and forecasts, 2013 - 2024
                       4.2. Satellite
                          4.2.1. Global market estimates and forecasts, 2013 - 2024
                       4.3. DTT
                          4.3.1. Global market estimates and forecasts, 2013 - 2024
                       4.4. OTT
                          4.4.1. Global market estimates and forecasts, 2013 - 2024
                       4.5. Hybrid
                          4.5.1. Global market estimates and forecasts, 2013 - 2024

Chapter 5. 4K STB Regional Outlook 
                       5.1. North America
                          5.1.1. 4K STB market by product, 2013 - 2024
                          5.1.2. U.S.
                                5.1.2.1. 4K STB market by product, 2013 - 2024
                          5.1.3. Canada
                                5.1.3.1. 4K STB market by product, 2013 - 2024
                       5.2. Europe
                          5.2.1. 4K STB market by product, 2013 - 2024
                          5.2.2. UK
                                5.2.2.1. 4K STB market by product, 2013 - 2024
                          5.2.3. Germany
                                5.2.3.1. 4K STB market by product, 2013 - 2024
                       5.3. Asia Pacific
                          5.3.1. 4K STB market by product, 2013 - 2024
                          5.3.2. China
                                5.3.2.1. 4K STB market by product, 2013 - 2024
                          5.3.3. India
                                5.3.3.1. 4K STB market by product, 2013 - 2024
                          5.3.4. Japan
                                5.3.4.1. 4K STB market by product, 2013 - 2024
                       5.4. Latin America
                          5.4.1. 4K STB market by product, 2013 - 2024
                          5.4.2. Brazil
                                5.4.2.1. 4K STB market by product, 2013 - 2024
                          5.4.3. Mexico
                                5.4.3.1. 4K STB market by product, 2013 - 2024
                       5.5. MEA
                          5.5.1. 4K STB market by product, 2013 - 2024

Chapter 6. Competitive Landscape 
                       6.1. Amazon
                          6.1.1. Revenue Analysis 
                          6.1.2. Technology Benchmarking 
                          6.1.3. Strategic Development
                       6.2. Arion Technology
                          6.2.1. Revenue Analysis 
                          6.2.2. Technology Benchmarking 
                          6.2.3. Strategic Development
                       6.3. EchoStar
                          6.3.1. Revenue Analysis 
                          6.3.2. Technology Benchmarking 
                          6.3.3. Strategic Development
                       6.4. Infomir
                          6.4.1. Revenue Analysis 
                          6.4.2. Technology Benchmarking 
                          6.4.3. Strategic Development
                       6.5. Inspur
                          6.5.1. Revenue Analysis 
                          6.5.2. Technology Benchmarking 
                          6.5.3. Strategic Development
                       6.6. Mstar
                          6.6.1. Revenue Analysis 
                          6.6.2. Technology Benchmarking 
                          6.6.3. Strategic Development
                       6.7. Humax
                          6.7.1. Revenue Analysis 
                          6.7.2. Technology Benchmarking 
                          6.7.3. Strategic Development
                       6.8. Roku
                          6.8.1. Revenue Analysis 
                          6.8.2. Technology Benchmarking 
                          6.8.3. Strategic Development
                       6.9. SAGEMCOM
                          6.9.1. Revenue Analysis 
                          6.9.2. Technology Benchmarking 
                          6.9.3. Strategic Development
                       6.10. Technicolor
                          6.10.1. Revenue Analysis 
                          6.10.2. Technology Benchmarking 
                          6.10.3. Strategic Development
                       6.11. Vestel
                          6.11.1. Revenue Analysis 
                          6.11.2. Technology Benchmarking 
                          6.11.3. Strategic Development
                       6.12. ZTE
                          6.12.1. Revenue Analysis 
                          6.12.2. Technology Benchmarking 
                          6.12.3. Strategic Development
List of Tables

TABLE 1. 4K Set Top Box (STB) - Industry snapshot & key buying criteria, 2013 - 2024
TABLE 2. Global 4K STB market, 2013 - 2024 (Volume & Revenue)
TABLE 3. Global 4K STB market estimates and forecasts by region, 2013 - 2024 (Thousand Units)
TABLE 4. Global 4K STB market estimates and forecasts by region, 2013 - 2024 (USD Million)
TABLE 5. Global 4K STB market estimates and forecasts by product, 2013 - 2024 (Thousand Units)
TABLE 6. Global 4K STB market estimates and forecasts by product, 2013 - 2024 (USD Million)
TABLE 7. 4K STB - Key market driver impact
TABLE 8. 4K STB - Key market restraint impact
TABLE 9. Key 4K STBvendors
TABLE 10. Global IPTV 4K STB demand 2013 - 2024 (Volume & Revenue)
TABLE 11. Global IPTV 4K STB market by region 2013 - 2024 (Thousand Units)
TABLE 12. Global IPTV 4K STB market by region 2013 - 2024 (USD Million)
TABLE 13. Global satellite 4K STB demand 2013 - 2024 (Volume & Revenue)
TABLE 14. Global satellite 4K STB market by region 2013 - 2024 (Thousand Units)
TABLE 15. Global satellite 4K STB market by region 2013 - 2024 (USD Million)
TABLE 16. Global DTT 4K STB demand 2013 - 2024 (Volume & Revenue)
TABLE 17. Global DTT 4K STB market by region2013 - 2024 (Thousand Units)
TABLE 18. Global DTT 4K STB market by region 2013 - 2024 (USD Million)
TABLE 19. Global OTT 4K STB demand 2013 - 2024 (Volume & Revenue)
TABLE 20. Global OTT 4K STB market by region 2013 - 2024 (Thousand Units)
TABLE 21. Global OTT 4K STB market by region 2013 - 2024 (USD Million)
TABLE 22. Global hybrid 4K STB demand 2013 - 2024 (Volume & Revenue)
TABLE 23. Global hybrid 4K STB market by region 2013 - 2024 (Thousand Units)
TABLE 24. Global hybrid 4K STB market by region 2013 - 2024 (USD Million)
TABLE 25. North America market by product 2013 - 2024 (Thousand Units)
TABLE 26. North America market by product 2013 - 2024 (USD Million)
TABLE 27. U.S. market by product 2013 - 2024 (Thousand Units)
TABLE 28. U.S. market by product 2013 - 2024 (USD Million)
TABLE 29. Canada market by product 2013 - 2024 (Thousand Units)
TABLE 30. Canada market by product 2013 - 2024 (USD Million)
TABLE 31. Europe market by product 2013 - 2024 (Thousand Units)
TABLE 32. Europe market by product 2013 - 2024 (USD Million)
TABLE 33. Germany market by product 2013 - 2024 (Thousand Units)
TABLE 34. Germany market by product 2013 - 2024 (USD Million)
TABLE 35. UK market by product 2013 - 2024 (Thousand Units)
TABLE 36. UK market by product 2013 - 2024 (USD Million)
TABLE 37. Asia Pacific market by product 2013 - 2024 (Thousand Units)
TABLE 38. Asia Pacific market by product 2013 - 2024 (USD Million)
TABLE 39. India market by product 2013 - 2024 (Thousand Units)
TABLE 40. India market by product 2013 - 2024 (USD Million)
TABLE 41. China market by product 2013 - 2024 (Thousand Units)
TABLE 42. China market by product 2013 - 2024 (USD Million)
TABLE 43. Japan market by product 2013 - 2024 (Thousand Units)
TABLE 44. Japan market by product 2013 - 2024 (USD Million)
TABLE 45. Latin America market by product 2013 - 2024 (Thousand Units)
TABLE 46. Latin America market by product 2013 - 2024 (USD Million)
TABLE 47. Brazil market by product 2013 - 2024 (Thousand Units)
TABLE 48. Brazil market by product 2013 - 2024 (USD Million)
TABLE 49. Mexico market by product 2013 - 2024 (Thousand Units)
TABLE 50. Mexico market by product 2013 - 2024 (USD Million)
TABLE 51. MEA market by product 2013 - 2024 (Thousand Units)
TABLE 52. MEA market by product 2013 - 2024 (USD Million) 



                                

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